ABOUT THE JOB

We have a saying here at Faith in Nature that “Nature is the boss”. And we all see our job here as not just working with nature, but for it.

The success of our digital marketing is key to growing our brand and ensuring we can make natural, ethical products accessible to everyone. We are looking to appoint an interim Digital Marketing Lead who will be responsible for delivering our online marketing strategy across the full digital mix, including the management of our D2C website, email and CRM platforms, paid advertising, SEO, social commerce, affiliates and PPC.

You will partner with the wider sales and marketing teams, while managing our social media manager and paid digital agency to implement the ongoing growth plan. The successful candidate will report to our Marketing Director and will work collaboratively with our Marketing & Studio teams to maintain our digital growth.

The successful candidate will be experienced in the full digital mix including D2C web management. They will feel confident in their ability to lead our digital strategy as we grow. Experience of working with branded consumer goods in a relevant space preferred.

Key tasks:

Team Management

• Management of our Social Media & Community Manager – working together to ensure our social media strategy is as strong as possible, and continuing to grow and drive awareness

Website Management

• Managing ongoing website maintenance (inc. responding to, troubleshooting and fixing issues and security breaches)
• Ongoing product listing and content amends and additions, and maintaining optimal brand content on site
• Regular scheduling of database communication including newsletters
• UX & browser/device optimization
• Managing dev projects with our external agency
• Producing reports monthly on-site performance against key brand metrics
• Keeping up to date with online trends, industry best practice, new technology, competitor sites etc

Digital Performance

• Working closely with e-comm & marketing team members to deliver sustainable and meaningful growth
• Agency management for PPC & Paid Social
• AWIN management. Continue to improve and drive growth through our affiliate network
• Product feed management and enhancements
• Budget management and management of key online focuses across PPC/ads/affiliates
• Managing programmatic campaigns and reporting on performance
• Implementing mix strategy and adapting plan based on new information
• Producing reports monthly re digital performance
• TikTok shop management (inc. product listings maintenance and enhancements, promotional opportunities, service delivery overview). Work together with the Social Media Manager to grow our TikTok channel in line with our TikTok shop growth
• TikTok Creator/Influencer management

ABOUT YOU

• You will be comfortable influencing senior people within the business
• You will have a sustainable outlook with the core values of our business being personally important to you
• You are passionate about nature and have a love for the environment, and will live, breathe, and believe our values and principles
• You have a genuine passion for digital marketing and feel strongly about ensuring customers have a positive experience with our brand – a continuous improvement mindset is fundamental
• You’re a “people person” and enjoy providing excellent experiences and content to the online community
• You’re an excellent communicator both verbally and in writing
• You have hands on experience with website and CRM management, and with the platforms we use (Klaviyo, Shopify, Google Analytics, AWIN)
• You’re a team player who can work effectively with the wider Faith In Nature team to ensure we have a great plan to maintain and grow our online presence

ABOUT FAITH IN NATURE

Faith in Nature manufactures a range of naturally derived, vegan, personal, pet care and home care products. We have a longstanding heritage, having been making natural products affordable since 1974. We area a small company with around 100 employees so in this role you will be able to make a real impact across the organisation. You’ll be joining a passionate team and company that’s championed the natural movement for nearly 50 years and is more committed than ever to a greener tomorrow.

We embrace diversity and offer equal opportunities to all. We celebrate difference & encourage everyone to join us and to be their true self at work. We welcome all applicants and respect our workforce. Your gender, religion, race, colour, disability and sexual orientation don’t make a difference to us. If you are the best person for the job, you’ll get it! Should you require any reasonable adjustments through the process, please let us know. Please note that we are only able to consider applications from people who have the right to work in the United Kingdom.