Email Marketing Executive
A leading brand in the hospitality sector with a global presence is seeking an experienced Email and Digital Marketing Specialist to join their dynamic team. This role offers a fantastic opportunity to develop and scale a rapidly growing digital marketing programme, with a focus on implementing marketing campaigns, email creation, partnerships, and events.
Day to Day of the role:
- Plan and execute email marketing campaigns, creating engaging content and tracking performance metrics.
- Analyse customer data to create targeted customer segments.
- Collaborate with the design team to create digital assets.
- Work closely with both external and internal stakeholders to ensure campaign success.
- Develop partnerships and manage events to enhance the digital marketing programme.
- Report to the Head of Marketing and contribute to the overall digital marketing strategy.
Required Skills & Qualifications:
- 1-2 years’ experience in a Digital and/or CRM marketing role.
- Results-oriented and data-driven mindset with a highly analytical approach to A/B testing, segmentation, and reporting.
- Curiosity and eagerness to uncover meaningful insights using all available tools/data sets.
- Experience working with a CRM platform.
- Strong copywriting skills and the ability to adapt content style for various audiences.
- Excellent organisational and interpersonal skills.
- A true team player with a passion for digital CRM and keeping up with industry trends.
- Strong partnership management skills.
Benefits:
- 25 days holiday plus Bank holidays.
- Healthcare benefits.
- Performance-based bonus.
- Pension scheme.
- Discounts within the hospitality sector.
If you’re a CRM Executive, Digital Marketing Executive, or Email Marketing Executive with the drive and confidence to make a significant impact, we want to hear from you!