Jamie Miller Marketing Recruitment

Product Marketing Manager

Location
London
Salary
£45000 - £55000 per annum
Posted
14 Sep 2016
Closes
12 Oct 2016
Ref
LC108
Contact
Lucy Clayton
Industry Sector
IT / Technology
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side

Product Marketing Manager

Our client is a young, ambitious, global technology company. Looking for an experienced product Marketing Manager, to create and implement a variety of marketing campaigns for current and future products.


THE ROLE OF PRODUCT MARKETING MANAGER:


Be responsible for the outbound marketing activities for the portfolio of products the company offers

Create all the communications for the products and craft the messaging and positioning for the product portfolio.

Develop product positioning and messaging that differentiates the company's products in the market

Communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of the product portfolio

Plan the launch of new products and releases and manage the cross-functional implementation of the plan

Market intelligence – be the expert on the buyers, how they buy and their buying criteria; be the expert on the competition and how to crush them

Demand generation – develop the strategy and inform the marketing programs that drive demand for the product portfolio


THE IDEAL CANDIDATE FOR PRODUCT MARKETING MANAGER:


Demonstrable experience of software product marketing experience

Experience in SaaS, email, web, social marketing software or equivalent an advantage

Ideally a degree or equivalent in business or marketing

Very strong written communication skills

Excellent people and management skills to interact with colleagues and cross-functional teams, and third parties.



 

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