Visual Merchandising Communications Coordinator

Key Responsibilities

• Work with the Commercial Visual Manager to create the current and future VM strategies
• Use feedback and learnings from previous seasons to propose new ideas to continue to improve sales density and the customer shopping experience in store
• Bring creative ideas to the table, with awareness of competitor activity and market trends
• Train and roll out these strategies through the use of communications with the wider VM team and store guidelines

• Drive overall communication with the Field and Regional VM teams
• Conduct regular meetings and catch ups with the Field and Regional VM teams ensuring the teams have all required information to implement guidelines and campaigns in store
• Collate feedback from guideline and campaign implementation to feed into future strategies and communications

• Actively feed into Print briefing meetings to ensure all required POS is created for instore promotions
• Understand the promotional strategy and identify commercial ways to engage our customers in the most effective way
• Review weekly promotional guidelines in store promotions

• Actively feed into Campaign planning – driving the VM strategy and ensuring everything is included that is required to deliver it
• Manage the VM critical path for the campaign launch ensuring each step is delivered on time
• Work cross functionally to ensure delivery of the campaign is achievable and manageable for stores
• Ensure guidelines and communication is regionally specific and clear and concise for stores to deliver great implementation
• Work collaboratively with the Promotions Coordinator and Campaign Marketing Manager to deliver the final store communications

• Manage the Visual Merchandising Communications Assistant: outlining clear objectives and assessing outcomes, overseeing delivery of their remit, reviewing performance, and ensuring training & development objectives are met.

• Conduct monthly store visits – taking learnings and next steps, feeding back to the wider Commercial team and actioning in future VM strategies

We would like to meet someone who is

• Is a confident leader with strong communication skills who can coach, train, and inspire teams of all levels to work towards visual excellence.
• Has High standards with an eye for detail and a determination to get the job done and done well
• Advanced experience in Adobe Photoshop, InDesign and Microsoft Publisher
• Competent in Microsoft Office tools including Excel, Teams and Outlook
• Previous experience of introducing AI tools for VM preferable

Benefits

• Competitive salary and benefits package
• Hybrid working, 3 days in London based office & 2 working from home
• Holiday allowance
• 50% staff discount & 25% for family and friends
• Pension scheme