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Trade Marketing Executive

Trade Marketing Executive

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  • Permanent
  • Surrey
  • 35,000 - 42,000 GBP / Year
  • £35,000 – £42,000 DOE
  • Great company culture
  • Hybrid working (3 days a week in Surrey office)

Our client is looking for an experienced Trade Marketing Executive to join a successful company with a great team and company culture, who offer flexible working and great benefits too.

In this role, you will use your commercial eye, market knowledge, and passion for product, you will ensure products are presented and communicated in the best possible way to their customer base. You will champion the brand by creating an engaging presence for their customers, working with the Buyers and Designers to ensure products are as appealing as possible in order to drive and maximise sales growth. You will have first-rate copywriting skills, and to provide a framework for the eCommerce team to maximise the impact and performance of campaigns across all channels.

The successful candidate will have a background working within a similar trade marketing, brand marketing or product marketing position with consumer products or retail.

Duties & responsibilities for this Trade Marketing Executive will include:

  • Ensure all products are presented to customers in the best possible / most effective way to maximise sales
  • Develop master product descriptions & marketing copy for all new products, ensuring the target market is forefront
  • Gatekeeper of product assets, including packaging design, marketing imagery, product tone of voice, master product descriptions, etc, ensuring all are optimised for the target market & relevant sales channels to ensure sales are maximised
  • Establish USP for each product, ensuring this is conveyed in the product name, product description, and packaging design
  • Work with Head of Design to develop and maintain brand identities and style guides across all own brand products, identifying any opportunities for product improvement
  • Sign off all packaging artwork, copy, product photography, and technical claims & declarations
  • Manage the production of white label products ranges for key customers, ensuring customers brand guidelines are adhere to
  • Being highly commercial, following trends and developments in the market
  • Analysing product performance and effectiveness of sales by channel (wholesale, retail & eCommerce)

Experience & skills required:

  • Trade marketing, brand marketing, or product marketing experience
  • Very commercial, with a passion for product & retail
  • A flair for copywriting, writing engaging product copy to capture customers attention and convey product in the best possible way
  • Strong project management skills, able to manage multiple projects simultaneously and an excellent multi-tasker
  • A good communicator and relationship builder, both internally & externally
  • Detail oriented, and a natural problem solver
  • A proactive approach and a strong team player!
Job Overview
Category
Category not defined
Offered Salary
GBP35,000 - 42,000 Per YEAR
Job Location
Surrey
Job Type
Permanent
Consultant