Senior Social Media Manager

About 1st Formations

At 1st Formations, we empower entrepreneurs to start, run, and grow their businesses with confidence.

Running a business shouldn’t be slowed down by company formation, statutory compliance, accounting, or payroll. From day one, these essentials should be seamless, reliable, and intelligently handled — freeing founders to focus on building and scaling.

We’re a leading UK provider of company formation and compliance services, building a modern, fully integrated technology platform that supports founders at every stage of their journey. Our platform brings together formation, compliance, accounting, payroll, and ongoing business support in one cohesive experience.

No stitched-together services.

No legacy workflows disguised as software.

Just a single, scalable platform built for ambitious founders who want to move fast, stay compliant, and grow with confidence.

Why Join Us Now?

You’ll be joining a business with strong momentum, clear direction, and real opportunity for progression.

• £18m annual revenue, including £9m ARR

• Over 1 million companies formed

• Certified B Corp and Carbon Neutral Business

• Forecast to grow 5x–10x over the next three years

The Role

We’re looking for a creative and results-driven Senior Social Media Manager to help shape and grow our presence across TikTok, Instagram, LinkedIn, and YouTube. As we revamp our social strategy, you’ll take ownership of our day-to-day channels — creating engaging, social-first content that informs, inspires, and supports entrepreneurs on their journey from ideas to thriving business.

This isn’t a typical B2B role. We’re not looking for TikToks about HMRC filing deadlines, but for someone who can push creative boundaries, bring fresh ideas to the table, and make business content genuinely engaging.

Key Responsibilities

• Create engaging, social-first content across TikTok, Instagram, LinkedIn, and YouTube
• Own organic social and collaborate with paid media teams on campaign creative
• Work with videographers and marketing teams to produce high-quality video content
• Appear on camera where appropriate to bring content to life
• Act as a champion for social media internally, encouraging team participation and LinkedIn engagement
• Identify opportunities to integrate social across wider marketing campaigns
• Monitor performance and use insights to continuously optimise content and strategy
• Stay ahead of platform trends, algorithm updates, and new features
• Support community management and ensure consistent, on-brand engagement

What we are looking for

• 8+ years’ experience managing and creating social media content, with strong TikTok expertise
• Highly creative, with a proven ability to develop engaging, social-first content ideas
• Confident on camera, with experience presenting or interviewing (desirable)
• Able to lead content creation and confidently direct colleagues, including senior stakeholders
• Strong communication and collaboration skills across diverse teams
• Open to learning complex topics, with a willingness to develop within a B2B environment

What We Offer

• Competitive salary and comprehensive benefits package

• Hybrid working model

• Real opportunities for progression as the business scales

• The chance to influence both customer experience and product development

• A culture that values ownership, impact, and continuous learning

Equal Opportunities

1st Formations is an equal opportunity employer and is committed to creating a diverse and inclusive workplace. We consider all applicants for employment without regard to race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, criminal history, disability, or gender identity. We encourage individuals from all backgrounds to apply. If you have a disability or special need that requires accommodation, please let us know.