Senior Insights Analyst

Senior Insights Analyst

Application Deadline: 13 July 2026

Department: Information Services

Employment Type: Permanent

Location: Burford

Reporting To: Insights Manager

Compensation: £36,000 - £41,000 / year

Description

Contract: Permanent, 35 hours per week

Salary: £36,000 - £41,000 per annum

Location: Burford, Oxfordshire (hybrid working, minimum two days per week in the office. Please note that this is a mandatory requirement of the role and is not open to negotiation)

Closing date: 13/07/2026

Interview date: W/C 20th July 2026 Are you looking for your next step in your Insights career and are interested in developing or building on your marketing selections skills? We’re recruiting a Senior Insights Analyst! At Blue Cross, you'll have the opportunity to make a meaningful impact, helping to ensure we have a data-driven and supporter-centric approach to fundraising, communications and engagement, and delivering insights that drive positive change for pets and the people who look after them. It’s an exciting time to join us as we move from our legacy CRM to Microsoft Dynamics 365, which will allow us to maximise the value of our data and build more effective reporting.

More about the role

This key role within the Insights team has a focus on delivering marketing selections, implementing supporter journeys, and delivering insights on fundraising, communications and engagement performance. You'll collaborate closely with the Insights Manager to deliver marketing selections and supporter journeys, as well as analysis and insights that deepen our understanding of our clients and supporters. Your work will ensure that our Data Strategy supports our vision for trusted, accessible information that positively impacts the lives of pets and the people who look after them. You will have the opportunity to problem solve and experiment to help us drive forward our data maturity, all whilst being a part of a friendly, welcoming and collaborative team. The Insights team provide the metrics, reports and analysis that underpin evidence-based decision making at Blue Cross, and ensure reporting adheres to all legislative and regulatory requirements and quality and integrity standards.

About you

This role would suit an experienced analyst who has established their skills and is keen to develop existing supporter journey and marketing selections skills or to learn and develop these skills. If this is new to you, don’t worry, we’ll fully support you as you learn. You are joining a small but mighty team who work together to achieve maximum success! You will be confident, proactive and articulate in promoting data, insights and the benefits of evidence-based decision making. We will need you to use various analytical tools, skills and techniques to design and develop reports and dashboards to tell stories in a compelling way and confidently be able to effectively analyse complex data from diverse sources. You will need great presenting and communication skills to deliver insights to stakeholders both in person and virtually and the confidence to build strong stakeholder relationships throughout the organisation, so we are looking for someone positive and friendly with confidence to contribute. We use Microsoft Power BI as our business intelligence tool, but you might have used other BI software such as Tableau or Qlik. Don’t worry if you haven’t used Power BI – you’ll get lots of support.

Essential Qualifications, Skills, and Experience

• Experience producing interactive reporting and dashboards for different levels of management within the organisation, using Power BI or other business intelligence tools.
• Excellent analytical skills
• Experience in effectively communicating analysis findings and producing user-friendly content for different audiences.
• Confidence working with large and diverse datasets, gathering relevant supplementary data and analysing and interpreting this data to generate insights
• Excellent communication and presenting skills, with the ability to engage and enthuse a variety of audiences, visually, orally and in writing.
• Proven interpersonal skills, including the ability to negotiate, influence and quickly build credibility with colleagues and external parties.
• Demonstrable commitment to continuous development and improvement
• Ability to convey complex ideas and methodologies to engage an audience, clearly and with impact.
• Ability to understand, demonstrate and apply our Blue Cross values.

Desirable Qualifications, Skills, and Experience

• Experience working for a charity or not for profit.
• Proficient Microsoft Power BI user
• Expertise in writing SQL queries
• Experience using data warehouses, relational databases and analysis packages, and working with large and complex datasets.
• Experience in working with insights across the customer journey and embedding in an organisation.
• Experience in creating mapping visuals
• An understanding of marketing selection processes

How to apply

To apply for this role, please submit your application through our careers site and answer the application questions, demonstrating how you meet the essential criteria. As part of the application process, you will be asked to confirm that you can meet the requirement to work from our Burford office a minimum of two days per week.

Click the apply button below and complete the online application process before the closing date. We reserve the right to close this vacancy early should we receive an overwhelming response.

Blue Cross benefits

Our people are the most important part of delivering our purpose. If it were not for their amazing efforts and commitment, we would not be able to make the difference that we do today. In return, Blue Cross wants to ensure we provide you with the best working environment we can. We want you to be happy working for us and will do everything we can to make sure you are. Our generous benefits package includes:

• Full time equivalent of 38 days holiday rising to 43 with service (including Bank Holidays)
• Programmes for physical and mental wellbeing support
• Free access to GP via MetLife- 24/7 GP services, private prescriptions and more for you and your family
• Health cash plan
• Unlimited access to an employee assistance programme
• Pension scheme with enhanced employer contribution
• Professional fees paid with Continuing Professional Development and personal development support.
• Life assurance
• 20% discount on Pet Plan pet insurance
• Enhanced family friendly policies
• Recognition scheme
• Annual volunteer days
• Charity worker discounts across a variety of retailers

To read more about the benefits Blue Cross has to offer, please visit the 'why work for us' page on our website.