Marketing Manager
Veriforce
1 day ago
Full-time
On-site
Cardiff, Wales, United Kingdom
SafePlanet is a carbon reporting solution that helps organisations measure and manage their supply chain emissions, providing trusted, audit-ready data to support compliance and sustainability goals. Built alongside SafeContractor, it enables businesses to extend their risk management approach into environmental performance and Scope 3 reporting.
Through a simple, guided process and independent validation by carbon experts, SafePlanet ensures data is accurate, standardised, and easy to share—giving organisations clear visibility of their carbon impact and enabling more informed, responsible decision-making.
We’re looking for a commercially minded and creative Marketing Manager to lead the go-to-market strategy for SafePlanet across the UK contractor management sector.
This is an exciting opportunity to take ownership of integrated marketing campaigns that directly influence brand growth, customer engagement, and commercial success. Sitting at the heart of the business, you’ll play a key role in shaping how SafePlanet is positioned in the market — building awareness, generating demand, and supporting the wider commercial team in driving adoption across key audiences.
This is an exciting opportunity to take ownership of integrated marketing campaigns that directly influence brand growth, customer engagement, and commercial success. Sitting at the heart of the business, you’ll play a key role in shaping how SafePlanet is positioned in the market — building awareness, generating demand, and supporting the wider commercial team in driving adoption across key audiences.
What that means day to day
- Lead and deliver the SafePlanet go-to-market strategy across the UK contractor management market, aligning campaigns to commercial priorities and audience needs.
- Develop and optimise integrated marketing campaigns across digital, web, social, email and paid channels to drive awareness, lead generation and customer adoption.
- Partner with product, commercial and operational teams to translate proposition capabilities into clear, compelling messaging and customer-focused marketing materials.
- Create and manage content and sales enablement assets including campaign materials, web content, email journeys, webinars, case studies and sales collateral.
- Collaborate with specialist marketing teams across digital, content, web and social to deliver high-performing campaigns while maintaining ownership of SafePlanet marketing performance.
- Track, analyse and report on campaign and market performance, using insights, customer feedback and competitor activity to drive continuous improvement and growth.
What you’ll need to be successful
To be successful in this role, you’ll bring proven experience within a B2B marketing environment, with a strong track record of owning and delivering go-to-market strategies and integrated campaigns. You’ll be confident working cross-functionally with product, sales and operational teams, translating technical or product detail into clear, compelling customer messaging and commercially focused content.
You’ll have experience delivering multi-channel marketing activity across digital, content, email, web and sales enablement, alongside excellent project management skills that allow you to manage multiple priorities and stakeholders in a fast-paced environment. Strong communication and stakeholder management skills are essential, with the ability to build effective relationships and influence across the business.
What you'll get in return
We operate a hybrid workplace policy, where you will work from the office 3 days per week. We want you to be able to do your best work here. We emphasize providing many ways to support our team to do their best work and below are some of the perks and benefits we offer:
Personal Health & Wellbeing / Benefits
>🍼 Enhanced Parental Leave
>🌴Generous annual leave
>🏥 Healthcare Plan
>💟 Annual Giving Day – an extra day to give back to yourself or your community
>🚲 Cycle-to-work Scheme
Future Planning
>💰Pension scheme with employer contributions
>🧬 Life Assurance
>💸 Rewards Program – access to discounts and cashback
>🏫 LinkedIn Learning License for upskilling & development
Interested but don’t feel you meet all the requirements?
Our recruitment team assesses and reviews all applications against the role and business needs. We believe in people having transferable and soft skills and want you to know that we do consider where an individual might not meet all the criteria, but have the aptitude and capability, nonetheless. Our priority is to ensure we set people up for success. We will make a final call based on our determining whether we can offer the necessary support to upskill or provide the developmental support needed for you to get the best out of this opportunity with us!
Bring Your Whole Self to Work.
Bring Your Whole Self to Work.
We are proudly an equal-opportunity employer. We are committed to ensuring that no candidate is discriminated against because of gender identity and expression, race, disability, ethnicity, sexual orientation, age, colour, region, creed, national origin, or sex. We are dedicated to growing a diverse team while continuing to create an inclusive environment where everyone feels safe and empowered to be themselves.
What you can expect if you apply:
What you can expect if you apply:
- A response to your application within 15 working days
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An interview process consisting of:
- An initial discovery call with the recruiter
- A first stage interview via Microsoft Teams
- Additional interview (likely face to face) with the stakeholders you’ll be working with closely in the role
We’re keen to ensure our hiring process allows you to be at your best, so if you need us to make any adjustments, please just let us know.