Marketing Communications Manager

Amex GBT is a place where colleagues find inspiration in travel as a force for good and – through their work – can make an impact on our industry. We’re here to help our colleagues achieve success and offer an inclusive and collaborative culture where your voice is valued.

We're looking to add an established marketing professional to join our global marketing team. If you're passionate about travel, making connections, working with others, and providing an outstanding experience for our customers, you might be perfect for our team. You will be managing and delivering marketing campaigns for the American Express Global Business Travel (Amex GBT) brand. We require a senior marketing communications manager with experience in B2B, client-led marketing.

Our marketing team prides ourselves on authentic leadership, serving our customers around the world, and delivering excellence in everything we do. We are on a transformation journey with customer centricity at the heart, using data, technology, and creative excellence to deliver an outstanding connection with clients of all sizes.

In this role, you will partner closely with the Head of Marketing communications for the Professional Services organisations as part of a broader team who overseas Meetings & Events, and Sports, Media & Entertainment to develop a strategy and own execution for one of our key functional areas, Amex GBT Consulting. When our clients need further and deeper guidance on how to build, and/or elevate their corporate travel management program, our team of business travel consultants are there to support them.

You will be responsible for campaign execution and developing the Amex GBT Consulting core value proposition strategy aligned to customer needs and segmentation, using a multi-channel approach. You will also be accountable for measuring success of Amex GBT Consulting marketing activity, cross-selling marketing strategy, and building robust plans to improve performance over time.

This role is located in the UK (hybrid working is in place).

What You’ll Do:

• Work closely with the Head of Marketing communications for Professional Services and own the go-to-market marketing strategy to deliver robust, strategic marketing campaigns for our Amex GBT Consulting business, efficiently and on time.

• Partner with the consulting team to own the consulting value proposition messaging and align it to the Amex GBT value proposition and brand positioning.

• Establish go-to-market activities aligned across the larger marketing communications and commercial teams.

• Build a strong rapport with our commercial partners, particularly the Amex GBT Consulting team sitting in the Professional Services function.

• Work with extended teams and collaborators including GMN and small, medium, and enterprise (SME) sales, sales enablement, marketing operations, content development, and digital marketing teams on the overall end-to-end experience for key client accounts.

• Work with Amex GBT Consulting commercial partners to define critical metrics that measure overall success; collaborate with operations and analytics teams to create reports; communicate results to partners; identify clear opportunities for improvement.

• Govern all activity within your team, working closely with the Amex GBT General Counsel’s Office to ensure compliance with all appropriate standards.

Key Stakeholders and Relationships

• Amex GBT Consulting and Professional Services business teams

• Marketing function overall

• Agency partners

• Procurement and finance

• General counsel and compliance

• Executive team

What We’re Looking For:

• Significant marketing experience delivering global strategic marketing campaigns for large enterprise organizations.

• Able to write basic marketing content within brand guidelines.

• Ability to distil complex ideals into easy-to-understand customer facing stories.

• Experience in creating and executing internal and external presentations. (basic PPT skills needed)

• Strong experience working in the B2B space.

• Good social media and verbal/written communication skills with an ability to translate thought leadership content into bite size content

• Experience leading marketing for a consulting business or similar practice.

• Open-minded, strategic, excitement to try new tactics, and perseverance to see projects to completion.

• Able to lead and operate effectively through periods of significant change.

• Proven experience of delivering results in highly commercial environment.

• International experience working with remote teams and time zones is a plus.

As a leading travel software and services company, we are uniquely positioned to champion and influence inclusive, accessible, and safe travel for all. Our diverse workforce, reflective of our client base, is our key to success.

Location

United Kingdom

The #TeamGBT Experience

Work and life: Find your happy medium at Amex GBT.

• Flexible benefits are tailored to each country and start the day you do. These include health and welfare insurance plans, retirement programs, parental leave, adoption assistance, and wellbeing resources to support you and your immediate family.
• Travel perks: get a choice of deals each week from major travel providers on everything from flights to hotels to cruises and car rentals.
• Develop the skills you want when the time is right for you, with access to over 20,000 courses on our learning platform, leadership courses, and new job openings available to internal candidates first.
• We strive to champion Inclusion in every aspect of our business at Amex GBT. You can connect with colleagues through our global INclusion Groups, centered around common identities or initiatives, to discuss challenges, obstacles, achievements, and drive company awareness and action.
• And much more!

All applicants will receive equal consideration for employment without regard to age, sex, gender (and characteristics related to sex and gender), pregnancy (and related medical conditions), race, color, citizenship, religion, disability, or any other class or characteristic protected by law.

Click Here for Additional Disclosures in Accordance with the LA County Fair Chance Ordinance.

Furthermore, we are committed to providing reasonable accommodation to qualified individuals with disabilities. Please let your recruiter know if you need an accommodation at any point during the hiring process. For details regarding how we protect your data, please consult the Amex GBT Recruitment Privacy Statement.

What if I don’t meet every requirement? If you’re passionate about our mission and believe you’d be a phenomenal addition to our team, don’t worry about “checking every box;" please apply anyway. You may be exactly the person we’re looking for!