Head of Marketing Operations

Head of Marketing Operations

Department: Marketing

Employment Type: Permanent - Full Time

Location: Huddersfield

Reporting To: Chief Marketing Officer

Description

Build and lead the central hub at the heart of Fintel Services' marketing transformation. Turn strategy into measurable, effective delivery through operational excellence and data-driven decision making.

Role Overview

As Head of Marketing Operations, you'll lead the central hub that powers marketing delivery across Fintel Services, bringing together design, content, digital and data capabilities into a high-performing shared function. You'll build the processes, systems and reporting frameworks that enable consistent, measurable and targeted marketing activity across multiple brands.

Working closely with the CMO, you'll play a key role in transforming the marketing function, driving operational excellence, team development and scalable growth.

What you'll do

This is a genuinely hands-on leadership role for someone who likes both the strategy and the doing — building something, not just maintaining it.

• Lead the central marketing hub — design studio, brand and content, digital, and data — bringing capability together in one team.
• Own the marketing operating rhythm: the planning process, the content and publishing schedule, briefing and prioritisation, and the service the hub provides to the wider business.
• Build the data and reporting foundation for marketing — segmentation, audience targeting and performance measurement — working hand in hand with the Technology team who own the CRM and data infrastructure.
• Put process and quality where there's currently none: clear briefing processes, sensible workflows, and more segmented and targeted communications.
• Line-manage and develop the hub's managers and specialists, growing capability and creating room for people to progress.
• Partner closely with the CMO on team structure, recruitment and the wider transformation, and act as the operational anchor as the function scales.
• Bring marketing automation and AI into how we work — unlocking productivity and efficiency — as the CRM and data foundation matures.

What you'll need to succeed:

Essential requirements:

• A track record of running a marketing function or operations team, ideally in a multi-brand or B2B services environment.
• Real strength in marketing operations, process and data — you make teams work better, not just busier.
• Confidence with martech, CRM and analytics, and a good working relationship with technical teams (you don't need to build the stack, but you need to know how to get the most from it).
• Marketing team transformation

Desirable requirements:

• Experience of financial services is welcome but not essential — the appetite to learn the sector well enough to serve it is what matters.

Your approach:

• A calm, organised leadership style, comfortable both setting direction and rolling your sleeves up.
• Sound judgement on prioritisation, and the discipline to protect focus when demand outstrips capacity.

Important to know:

Location:

This is a hybrid role, three days a week in the office. Our preferred base is Huddersfield (Fintel Services HQ); we're happy to consider Manchester (Wythenshawe) provided you can be in Huddersfield once a week.

Right to Work: Applicants must already hold a legal right to work in the UK without time restrictions and without the need for future sponsorship. We are unable to provide Skilled Worker visa sponsorship.