Campaign & Creative Manager, Live Events Ads Services

Amazon Advertising operates at the intersection of advertising and eCommerce, and offers advertisers a rich array of media solutions across Amazon’s mobile and desktop websites, proprietary devices including Kindle and Fire TV, and the Amazon Programmatic Demand Side Platform (DSP). We are looking for a highly motivated Campaign and Creative Manager (CCM) who is passionate about helping our advertisers make effective, analytically driven marketing decisions. Change the world as our advertiser’s “go-to” experts on Amazon Advertising’s policy, process, creative services and retail business.

Impact and Career Growth:

• Become a knowledgeable partner on Amazon Advertising solutions
• Develop never-been-done-before executions with advertisers and internal partners during the pre-sales stage
• Establish and standardize creative and operational best practices with advertisers to drive creative performance and provide frustration-free campaign launches
• Grow and broaden your skills as you work in an environment that thrives on creativity, experimentation, and product innovation

Key job responsibilities

• Manage the planning and delivery of high quality advertiser engagements to educate advertisers on Amazon policies and creative best practices to positively impact campaign performance within the Live Events space
• Project managing the execution of complex Live Event advertising campaigns with internal Design, AdOps, Sales, Quality Assurance and Account Management teams as well as external stakeholders
• Manage the Ad Schedule creation for live events, closely working with production on break durations and content
• Consulting with advertisers on creative strategy using historical advertiser and industry data
• Manage the troubleshooting of sometimes complex issues surfaced during the campaign life-cycle
• Dive deep on data to develop and manage process and product improvement projects with internal and external stakeholders to improve cross-vertical/cross-locale efficiency

A day in the life

You will earn trust and foster frustration-free advertiser experiences through seamless end to end management of campaigns, data-driven creative strategy recommendations and ongoing advertiser education, all aimed at helping advertisers grow their business on Amazon while upholding our end customers’ experience. You will work with our partners to deliver results that matter to our advertisers for long-term growth. CCMs provide efficient and accurate campaign management while identifying opportunities to continuously improve workflows and implement best practices. The role provides a fast-paced environment that offers team members continual opportunities to learn, be curious and develop their skills.

About the team

If you love sports, solving big-customer problems and have a passion for new technology in the media space, then this role is an amazing opportunity that lies at the intersection of your interests. With broadcast agreements around the world including the NFL’s Thursday Night Football in the US, NBA globally, UAEFA Champions League in the UK, Wimbledon in Germany and The French Open (Roland-Garros) in France, Amazon Prime Video is delivering the future of Live Sports for our Prime customers. Advertising is a crucial part of our success in Live Sports and at Amazon Advertising, we sit at the intersection of advertising and eCommerce. We are building a world-class live sports ad program that benefits our customers, advertisers and league partners with unique, never-been-done-before ad experiences.

Basic Qualifications:

• Experience in digital advertising and client facing roles
• Experience analyzing data and best practices to assess performance drivers
• Experience with annual brand and media planning
• Experience in e-commerce or online advertising

Preferred Qualifications:

• Experience in omni-channel marketing, search engine marketing or search engine optimization
• Knowledge of DSP within ad platform architecture (bidding engines, second-price vs first-price auctions, pixel and tag managers, cookies, viewability, etc.)

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