Junior Planner | up to £38k | Creative Marketing Agency
Junior Planner | up to £38k | Creative Marketing Agency
This brilliant agency focusing on behavioural psychology and neuroscience creates unique connections between brands and consumers.
They are looking for a junior planner to join the team at an exciting time for the agency.
This is a highly innovative and creative agency and a rare chance to join a small and lovely strategy team where you will use your strategic skills to create ideas across brand, digital, social, and experiential communications.
The role
- Working with clients to fully understand their business objectives
- Analysing and extracting findings from consumer, brand and market research to support the preparation of brand communication strategies and creative briefs.
- Facilitating, observing and recording qualitative research e.g. focus groups.
- Administering the commissioning and project management of external research (quantitative and qualitative) conducted on behalf of the agency.
- Supporting and championing the creative development process, including briefing and enthusing creative teams, and preparing feedback in response to consumer research findings.
- Gathering data and preparing feedback reports on the effectiveness of campaigns.
- Keeping up-to-date with market research trends and methodologies and neurological studies.
- Up to date with how behavioural economics, and any insight into how people think and behave, can shape advertising successfully
- Maintaining a detailed awareness of relevant market trends affecting their accounts, and developments in the wider advertising and communications industry.
Those who succeed are…
- Always asking questions and looking for new insights from information.
- Adept in lateral, analytical and strategic thinking; they are able to apply creative thinking to business problems.
- Skillful in differentiating core advertising ideas from their executional treatments, and astute in assessing when these meet the brief and how they will influence behaviour.
- Steadfast in guiding creative work to meet the brief and committed to nurturing work that does so.
- Highly numerate and able to understand, analyse, interpret and use complex and varied sources of data and statistics.
- Strong and persuasive communicators, able to simplify research and strategic thinking and draw the relevant conclusions.
- Fascinated by human behaviour, social trends, cultures and how ideas influence people.
- Knowledgeable about their client’s business and market, and where and how advertising contributes to success.
- Always spotting emerging trends and curious about ideas and new ways of looking at the world.
This agency offers a friendly and vibrant working environment where your work will directly contribute to shaping the future of global brands in the health and wellbeing space.
This is a lovely place to work and the agency really looks after its people.