MARKETING ANALYTICS MANAGER

?? LEICESTER (hybrid)

?? £50,000 - £60,000 + benefits

Interested in working in a diverse environment with plenty of responsibility and autonomy?Skilled across marketing analytics, from post-campaign analysis to channel performance and ROI?Manage a team and an array of clients in this agency environment!

THE COMPANY:

This is a leading marketing improvement agency that works with many large retailers and ecommerce companies to help maximise their marketing effectiveness. With this chance to work with some big names and optimise their marketing channels, you have a fantastic platform to make real difference.

WHAT WILL YOU GET TO DO?

You can expect to:

• Manage a small team of Marketing Analysts as your direct reports, overseeing their growth and development
• Conduct deep-dive data analysis into the customer base, working on segmentation, demographics and behavioural trends
• Generate the right target audiences and apply this to campaigns for most appropriate customer contact, across various online marketing campaigns
• Use the data to understand different customer journeys, for example looking at new customers, retention, loyalty, etc.
• Share actionable insights and recommendations to stakeholders and external clients

WHAT WE'RE LOOKING FOR IN YOU

You will need:

• Excellent skills in SQL for data analysis, as well as a data visualisation tool, and preferably advanced coding like R or Python
• Previously mentored and managed in order to manage a small team in this role
• Experience across marketing, customer and campaign analytics, having worked across segmentation, customer acquisition, retention and churn analysis, post-campaign analysis and ROI on campaigns
• Excellent communication skills for data storytelling, insight delivery and stakeholder engagement
• An understanding of the retail sector would be beneficial

WHAT'S IN IT FOR YOU?

• Base salary up to £60,000 DOE
• Wider package includes pension, holiday, discounts etc.
• Hybrid working - 1 day a week in the Leicester HQ with occasional client meetings on-site
• Work with a range of clients including big-name, well-known retailers which would be excellent additions to the CV
• Have autonomy and ownership of the clients you work with
• Nurture and develop the team beneath you, supporting their development and growth

HOW TO APPLY:

Please register your interest by sending your CV to Alanah Chambers via the Apply link on this page.

Please note:

• this role is only available to candidates with the existing full right to work in the UK, as the company is unable to provide sponsorship
• I am unable to respond to every applicant - if you do not hear from me in 7 days, please take it as you have been unsuccessful on this occasion

This role not the one for you? I have roles across Marketing & Customer Insight all over the north and midlands of England, so please get in touch with me to discuss other roles I'm covering to find your perfect next step!