A varied Marketing Communications Executive role for within an international organisation.
This role will focus on both internal and external marketing campaigns.
*Please note this position is fully office based, hybrid working will not be available
Our client stands as a globally renowned engineering, manufacturing, and production powerhouse, with a strong presence in Warrington. Their innovative technological solutions make a positive impact to a wide range of industries including railroad, logistics, property, and construction.
Within a large and successful marketing team, they promote a culture which enables their employees to reach their potential.
This role will appeal if you are a B2B Marketing professional looking for a role where you can develop your career within a global organisation.
Your role is varied and you will encompass the full marketing and communications mix and would suit you if you love working in a varied role where no day is ever the same.
Here is a snapshot of your responsibilities :
Strategic Planning: You will spearhead the planning, development, and execution of localised marketing communication strategies. These efforts will be instrumental in maintaining a positive brand image and reinforcing the Company's value proposition within the minds of customers, prospects, and stakeholders.
Global Alignment: Your role will involve ensuring seamless alignment between local marketing communication activities and the overarching strategies and guidelines of global marketing, corporate, and country communications. Your efforts will contribute to a unified global presence.
Lead Generation and Brand Awareness: Drawing from your B2B background, you'll leverage advertising, online platforms, print media, and other communication avenues to amplify lead generation and enhance brand and solution awareness. Your efforts will play a crucial role in promoting our cutting-edge products, systems, and services to a diverse clientele spanning industries, commerce, and government sectors.
Creative Excellence: Your creativity will shine as you craft innovative concepts for both print and digital communication channels, all meticulously aligned with our corporate communication branding guidelines. You will also oversee the output provided by both internal and external resources, ensuring a consistent and captivating visual narrative.
Event Management: With your event management skills, you'll co-ordinate a wide range of events and exhibitions. From branding strategies to lead management, these initiatives will not only elevate the corporate brand but also play a pivotal role in achieving broader business objectives.
Message Consistency: Your attention to detail will shine as you ensure uniform communication across a spectrum of media, both external and internal. This effort will bolster the Company's visibility on a global scale, contributing to a cohesive narrative that resonates across diverse audiences.
To be successful in this role, our client is looking for an experienced B2B Marketing Communications Executive who has ideally had experience within the manufacturing or engineering sector and has the experience and ability to manage multiple projects.
You will have a strong understanding of digital marketing best practices including digital ad campaign management, social media management, and email marketing and have the ability to analyse and report on marketing ROI
This role will suit you if you are ambitious, career driven and looking for a challenging role within an exciting global business.
On offer for the successful Marketing Communications Executive:
- 25 days holiday
- Private Health-care
- Enhanced pension contributions