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Demand Generation Manager/ Senior Marketing Manager

Intelligent People Ltd

Intelligent People Ltd

Last Updated: 11/28/22

Job Description


Demand Generation Manager/ Senior Marketing Manager/ B2B Marketing Manager needed by an Edtech company who are in an exciting and pivotal point in their business. They've seen a staggering 300% YoY revenue growth and have been acquired by a strategic partner.
They're looking to invest heavily into their growth by bringing in a Demand Generation Manager to lead from the front and spearhead their growth. This role is about generating excitement and buzz in their products and services that has a direct impact on sales and the company's growth.

The Demand Generation Manager/ Senior Marketing Manager/ B2B Marketing Manager will:-
*Build lead generation strategies that deliver quality sales leads across all digital channels.
*Measure and analyse date to increase channel engagement and generate more inbound requests.
*Create lead nurturing programmes that increase conversion.
*Proactively find and test new segments new channels to increased MQL's

The Demand Generation Manager/ Senior Marketing Manager/ B2B Marketing Manager must have:-
*At least 4 years B2B SaaS experience.
*An eye for a story and the ability to translate complex ideas into simple and engaging messages.
*A track record of designing and delivering high-performing B2B lead generation strategies across the full range of digital channels including email, social media, pay-for-performance ads, SEO/SEM.
*Strong written and verbal communication skills. You're a great writer who's comfortable creating client-ready material across multiple formats.
*Proven experience measuring marketing effectiveness and managing marketing budgets.

This is a fantastic opportunity for a proven demand generation manager to join a successful international business at a pivotal stage and have a major impact in their growth.

Intelligent People is a specialist Demand Generation recruitment agency

Company Details

St. Albans, United Kingdom
Intelligent People work with Online & New Media Organisations (including Online Retail, Travel, Media, Business Services & NfP), Telecom & Datacom Providers (Fixed, Mobile, Converged & ISPs) and the Technology Market (Software Vendors, MSPs & SIs). The vacancy areas we specialise in are: Marketing Recruitment Product Management Recruitment eCommerce Recruitment