Morgan McKinley is looking for a Digital Product Marketing Manager to work for a great company, on a part time basis based in East Grinstead, West Sussex. The Digital Marketing Manager role will be working 17.5 hours a week and will be responsible for the ongoing development, optimisation, management and measurement of the digital marketing platforms and ensuring these digital product marketing channels deliver a best user experience.
Salary: £40K - full time equivalent (pro rata for part time hours)
Hours: 17.5 per week
Location: East Grinstead, West Sussex
Digital Product Marketing duties:
- Assisting with the digital platforms and implementing the digital strategy across all channels including the websites and apps.
- Developing, managing and maintaining the digital road map
- Responsible for working closely with the digital teams to ensure the digital platforms perform as expected and deliver the best possible experience for users
- Responsible for the continued optimisation of the websites through A/B testing, heat mapping and user testing
- Work with agencies, in-house developers and internal stakeholders
- Responsible for managing the digital budget and ensure it delivers ROI
- Managing the performance of the digital platforms including website CMS platforms such as; Episerver and Umbraco etc
- Providing technical, creative front-end solutions
- Implementing tracking and reporting of marketing campaigns
- Communicating any digital product improvements, insights and recommendations
Skills and experience:
- Proven experience working in a similar Digital Marketing / Product Marketing type role
- Excellent understanding of UX and online user behaviour as well as delivering web/app projects
- Google Analytics skills and experience
- Excellent communication skills both verbally and written
Morgan McKinley is acting as an Employment Agency and references to pay rates are indicative.
BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF MORGAN MCKINLEY SERVICES.