Digital Marketing Executive/ E-Commerce Shopify Expert

Willenhall / Wolverhampton, West Midlands

£25k + discounted products + pension + benefits

Our award-winning Global brand client runs an exciting and established niche sector operation in the West Midlands and as a result of continued success and an ongoing programme of strategic growth for 2024 and beyond, are seeking to recruit an experienced and enthusiastic Digital Marketing Executive / E-Commerce Shopify expert to complement their dynamic and professional team.

Supporting the Head of Systems and based near Wolverhampton, the successful Digital Marketing Executive candidate will undertake a range of development and test activities in an extremely varied environment, working both autonomously and as part of a team to ensure on-line marketing and shopping experiences are as positive and as attractive and seamless as possible. You will be responsible for managing the website with great knowledge of website design and development and will be confident dealing with basic/technical code, website design and optimisation, design layouts, web functionality whilst liaising with the marketing team.

Working in a vibrant, open plan, friendly office, key responsibilities for this exciting Digital Marketing Executive position will include (but not be limited to):

• Website development and Shopify maintenance: Tasked with maintaining the Shopify website - including new product listings, ensuring SEO friendly descriptions are marketed to the right target audience, ensuring items are in the correct categories and daily website checks. Regular promotions and deals to engage sales of products. Regular website updates to keep the site user friendly and promoting the company in the correct manner.
• Shopify and Google analytics: Responsible for weekly reports on promotional sales and campaigns within the company. Conducting competitor research. Using analytics and reporting to understand the customer journey to optimise sales. Measure performance & make recommendations to the wider business.
• Create, manage and maintain UI/IUX: More information will be provided at the interview stage.
• Lightspeed POS till system: Product sync and ensuring products are input correctly and maintained. Making sure promotions and deals are set up as required - therefore previous experience of Lightspeed would be a great advantage in this role.
• Veeqo warehouse management: Integration with Shopify and the Lightspeed POS till system. Previous experience with Veeqo would also be advantageous.
• Email marketing: Planning and designing regular email campaigns promoting new products and promotions as well as planning retention marketing strategies.

To be considered for this varied and challenging Digital Marketing Executive role, it is envisaged that the successful candidate will demonstrate at least 2 years previous experience gained in a similar position, with essential understanding and experience of Shopify, with word press experience preferred but not essential.

You will possess a strong E-commerce, digital marketing background and be a proficient user of Google Analytics, with a solid understanding of basic web technologies (browsers, basic HTML, data files, Word Press) and excellent communication skills to ensure the ability to work collaboratively across the business both autonomously and as part of the team - with strong IT skills and the ability to quickly learn new systems, and a high level of numerical skills and strong attention to details in an often pressurised environment.

Contact the Software Team at Premier Technical Recruitment on or email your cv in confidence to for further details.