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Digital Marketing Executive

Digital Marketing Executive

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Job Description for Digital Marketing Executive

Responsibilities

  • Create and implement inclusive digital marketing strategies by utilising different digital mediums and setting measurable KPIs.
  • Manage digital campaigns, monitor performance reports, analyse data, and make data-driven recommendations.
  • Optimise website performance, including organic traffic, bounce rate, and conversion rates to improve user experience and drive lead generation.
  • Conduct market research and competitive analysis to identify industry trends and new growth opportunities.
  • Manage and optimise campaigns on various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.
  • Conduct keyword research and on-page optimisation to increase website rankings and drive organic traffic.
  • Develop and execute email marketing campaigns with A/B testing.
  • Analyse analytics and engagement metrics to measure campaign performance.
  • Prepare and present monthly/quarterly reports to stakeholders.

Required Skills

  • A bachelor’s degree in marketing, communication, or related fields.
  • 3+ years of experience in digital marketing.
  • Proficient in marketing automation tools, such as HubSpot, Ahrefs, Yoast, etc.
  • Knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing and social media.
  • Knowledge in B2B SaaS products.
  • Excellent communication, presentation and interpersonal skills.
Job Overview
Category
Category not defined
Job Location
London, London
Job Type
Permanent
Consultant