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Brand Manager

Brand Manager

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Gleeson Recruitment Group are pleased to be exclusively working with a leading Health and Wellbeing Ecommerce business, born and bred in the West Midlands to recruit for a Brand Manager on a permanent basis.

This business a lot to shout about from its innovative products, talented team, loyal customers, bold branding and a great success story. All this has led them to be one of the fastest growing businesses in the UK and they are growing from strength to strength – this is not a business to pass up on!

We are looking for a talented and driven Brand Manager to join the team and continue the success!

Job title: Brand Manager

Location: Birmingham City Centre

Salary: £35,000-£45,000

Start date: June – August 2024

Contract: Full time, permanent

Hybrid: 2 days per week office based

The role:

In this role you will develop and implement overall brand strategy to deliver a category-leading brand.

Your work will ensure the brand is a market leader and increases brand awareness through day to day brand initiatives. You will work cross functionally to drive demand and loyalty.

We are looking for a strategic thinker who is able to look at the wider picture in detail and this is a critical role to the business.

Key Requirements:

  • Collaborate with the Head of Brand to execute brand strategy, and yearly and seasonal marketing plans and schedules, ensuring alignment with brand and company objectives.
  • Engage with external agencies and internal stakeholders across all platforms, maintain website content, and enhance site performance for improved search rankings.
  • Create effective digital campaigns in partnership with the internal creative team, to support on creative briefs and writing brand messaging.
  • Liaise closely with the Insights team to drive decision-making based on insights for brand tactics and long-term strategic initiatives.
  • Focus on driving revenue through all available channels while fostering brand growth.
  • Maintain and oversee budgets.
  • Provide reporting and updates to stakeholders on brand metrics, performance, and project timelines.
  • Develop comprehensive briefs for both internal and external agencies.

Candidate Criteria:

  • Experience working across various disciplines, functions, and channels.
  • Experience with multiple product SKUs.
  • Creative flair
  • Strong copywriting skills.
  • Ability to work to tight deadlines across multiple projects
  • Ability to communicate effectively across different levels and disciplines.
  • Experience in managing agencies or third-party vendors.
  • Track record of delivering on brand objectives.
  • Excellent communication and project management abilities.
  • Proven experience and success in brand management.
  • Self-starter and self-motivated.

Please apply for more information

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Job Overview
Category
Category not defined
Offered Salary
GBP35,000 - 45,000 Per YEAR
Job Type
Permanent
Consultant