Marketing Manager, Permanent position, £35,000 - £45,000 + benefits. Remote / Hybrid working available
Your new company
Hays Marketing are delighted to be partnering with Vets Now on the recruitment of the post of Marketing Manager. Vets Now is the UK's leading provider of emergency and out-of-hours care for pets. We operate from more than 60 clinics and hospitals across the UK.
At Vets Now, we aim to give people and their pets the care and support they deserve at the time they need it most, and every year our emergency vets and vet nurses treat more than 200,000 pets. Together we save pets' lives.
Your new role
You will be responsible for developing key strategies to acquire and retain clients within the Vets Now business. You will lead cross channel marketing campaigns that support our Vets Now Clinics and Hospitals, across B2C and B2B target audiences.
You will develop the strategy and lead the delivery of brand campaigns that attract and educate our pet owners and acquisition and retention campaigns for our Partner Practices. You will also be responsible for all marketing collateral at our clinics and hospitals, as well as events /roadshows. This role also involves the management of a small team of senior marketing execs and marketing execs.
This is an important role in the development and delivery of overall Client Experience and Loyalty through a variety of channels and programs. Working as part of the wider marketing function, you will proactively contribute to the strategic direction of the Commercial Marketing team and wider marketing department.
What you'll need to succeed
Demonstrable success in team leadership and development is essential for this position. You will bring a background in delivering online and offline multi-channel marketing campaigns, with a previous track-record in delivering successful customer acquisition, conversion & retention strategies (B2B and B2C). In previous positions, you will have developed complex marketing strategies supporting various styles of businesses while growing consumer base.
You will have successfully grown a brand's presence, creating positive brand position and equity across multiple channels; and be comfortable using analytics tools and data analysis to make informed decisions.
What you'll get in return
- Salary £35,000 - £45,000 per annum depending on experience
- 33 days annual holiday (inclusive of public holidays) plus your birthday off
- 37.5 hours per week
- Pension contributions
- Discounted treatment for staff pets
- Death in service of two times annual salary
- Company sick pay scheme
- Vets Now is a dog-friendly employer that welcomes dogs in the office
This position offers a range of working patters including hybrid / office / remote