International Paid Media Manager

Employer
Gail Kenny Executive Recruitment
Location
Flexible
Salary
£35,000-£45,000
Closing date
24 Sep 2021

View more

Industry Sector
Travel / Tourism
Marketing Disciplines
Digital / Online Marketing, PPC
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Job Details

We are looking for a Paid Media Manager, who will lead the strategy and execution across all paid media channels to drive awareness and conversion, delivering quality traffic across multiple sites.

Driving growth across the target audiences to increase revenue, ROI and align the campaigns to the commercial needs and business priorities. You will be data driven, able to develop the overall acquisition campaigns, adapting to market conditions. With regular reporting to make recommendations, interpreting data and ensuring the content strategy and brand are reflected across all acquisition activity.

Managing the SEO strategy and content creations, implement CRO test and learn for continuous improvement, budget planning across all paid channels both above and below the line.

You will manage the Media Agency and an in-house PPC Specialist, developing the teams to focus on performance and reporting capabilities. 

You will need a minimum of 3-5 years paid media experience in a B2C/eCommerce role.  Excellent hands on knowledge of Paid Search platforms (Google Ads, Bing and Google Analytics)

Experience managing multiple campaigns with substantial budgets. Utilised tools such as Data Studio, Facebook Account Manager, AdWords. Experience using CRM data to build audiences and profiles used in acquisition activity.

Location is flexible however regular travel to the various offices will be needed for this role (South West/South Coast and overseas)

Company

The Gail Kenny Group is an executive search, recruitment and HR consultancy that has been matching the aspirations of travel businesses with those of talented senior executives since 2004. Within the travel industry, we work across varying sectors and senior travel job disciplines for example: Online Travel Jobs, Corporate Travel Jobs, Leisure Travel Jobs, Tour Operator Jobs, Airline Jobs, Hotel Jobs, Commercial Jobs, Sales & Account Management Jobs, Finance & Accounting Jobs, HR Jobs, IT Jobs, Ecommerce Jobs, Marketing Jobs, Operations Jobs, and Product Jobs.

Find Us
Website:
Telephone
0871 226 5789
Location
London
GB
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