Senior Consumer Insights Manager

Employer
Hays Marketing
Location
London, England
Salary
£250.00 - £300.00 per day
Closing date
21 Sep 2021

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Industry Sector
IT / Technology
Marketing Disciplines
Digital / Online Marketing, User Experience (UX)
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Job Details

Senior Consumer Insights Manager
£250-300 per day
12 months maternity cover
Paddington- Can be remote working

I am currently working with a leading technology organisation.

My client is looking for a Senior Consumer Insights Manager for a maternity cover to help their SMART technologies. The role will be responsible for developing and executing the overall insights programme for SMART technologies. This role is critical to ensuring the organisation launches only products that customers will love and continue to use, and the brand identity is optimised to drive credibility in the Smart Tech space.

Responsibilities

  • Transform one area of the business into a customer led organisation. Develop and lead research and insight programme, deliver strategic and actionable insights to support all areas of the business, including Marketing, Product, Commercial and Digital.
  • Leadership and accountability for the NPS programme, tracking satisfaction across the entire customer journey.
  • Operate at a cross-functional level, provide strategic consultancy and guidance for the market across product, digital commercial, brand and marketing decisions. regularly presenting insights to senior leadership including Managing Directors and Marketing Directors


Personal Profile

  • Experience in designing and executing high quality actionable consumer insight and building research programmes from the ground up
  • Experience in innovation, customer experience and brand development.
  • Excellent programme management skills and can-do attitude with ability to multitask across a range of products
  • Experience within consumer electronics, IoT, smart home or new technology desirable
  • Skilled in NPS programmes, stakeholder relationship and customer influencing


This is a great opportunity for Consumer Insights Manager, Marketing Data Analyst, Customer Advocacy Manager or Consumer Insights Lead. If you are interested in this role, please contact Chloe Williams on 01865 972130 or

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Company

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