This job has expired

Marketing Data Analyst / Digital Analyst

Direct Recruitment
Remote or Brighton and mix
£40K to £45K
Closing date
6 Sep 2021

View more

Industry Sector
Education / Training
Marketing Disciplines
Analysis, CRM, Digital / Online Marketing, Database
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Marketing Data Analyst £45K – remote UK based with occasional office days or Brighton and remote

Our client is looking for a Data Analyst to work across CRM and digital analysis, so this is an exciting opportunity to work across both areas of marketing analysis with some training provided.

Marketing Data Analyst / Digital & CRM Analyst

This is an opportunity to join a thriving, multi-faceted marketing team who are responsible for driving student recruitment and engagement at a leading global education provider. 

In this data analysis role you'll analyse digital, CRM and customer data – helping to drive personalisation strategy and evaluating digital and CRM marketing campaign effectiveness.

  • You will provide analysis, insights and reporting of key performance metrics across marketing.
  • Provide insightful reports that help increase performance of marketing campaign across CRM, display, SEO, PPC, social, media and website
  • Design and implement dashboards
  • Identify metrics/ required to measure and evaluate performance

Your skills:

  Experience in data analysis in marketing – this can be across CRM or digital or both

  • Degree in Marketing, Mathematics, Statistics or Business Analytics
  • Ideally experience includes web analytics, building dashboards, and performance reporting.
  • Some analysis experience of CRM campaigns would be handy too
  • The ability to interrogate complex datasets to distil actionable insight
  • Experience using Google Analytics or similar and Power Bi or simila
  • Experience querying databases (SQL) and if you have some experience using statistical languages: Python, R etc. this would be great but is not essential
  • Some knowledge of statistical and data mining techniques

This is a lovely role for a Data Analyst to work across digital marketing and CRM analysis.

The role can be based remotely in the UK with occasional travel.

The salary for this role is to £45K

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