Digital Marketing Executive

Location
Plymouth, Devon, England
Salary
Negotiable
Posted
21 Jun 2021
Closes
08 Jul 2021
Ref
3945698
Marketing Disciplines
Digital / Online Marketing, PPC
Industry Sector
Retail
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side


Your new company
An established medical devices manufacturer and retailer who pride themselves on their reputable premium products and outstanding professional service through consultation to delivery.

Your new role
To support the Digital Marketing Specialist to deliver high quality, cost effective leads through a continuous process of test and learn. You will fulfil a vital role in the Digital Marketing team, working across a wide range of digital marketing channels, landing page tools and analytical tools.
Responsibilities

  • Keep up to date with the latest developments in online marketing, conversion rate optimisation and lead generation
  • Create compelling ad copy for testing across multiple platforms
  • Use the in house Business Intelligence tool (PowerBI), Marketing platform reports, and your own Excel analysis skills to spot trends and find opportunities for optimisation
  • To be continually looking for opportunities for testing ad copy or landing page A/B tests, to be run in conjunction with the Digital Marketing Specialist


What you'll need to succeed
Essential skills

  • Minimum 1 year experience with exposure to paid online marketing in a commercially focused role
  • A keen interest in all things digital or related to online marketing
  • A working knowledge of at least one of the following; Google Ads, Facebook Ads, Email Marketing
  • A strong desire to learn and to develop a career in the field of online marketing
  • Strong numeracy, excellent written and spoken English and a commercially focused mindset are crucial to the role.

Desirable skills
  • Experience creating campaigns on Facebook Ad platform
  • Experience using intermediate Excel formulas e.g. Vlookup
  • An natural ability to write clear and compelling copy
  • A-Level or equivalent in a Marketing or Business related subject

What you'll get in return
A competitive salary, pension scheme, generous holiday allowance and online discounts and benefits.


What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call Rebecca on 01173746336 for more information.

If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

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