Digital Marketing Executive

Location
Knutsford
Salary
£26000 - £34000 per annum
Posted
14 May 2021
Closes
07 Jun 2021
Ref
99189
Contact
Candidate Services
Marketing Disciplines
Digital / Online Marketing
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side
Digital Marketing Executive

You’ll work with the Marketing and Digital Manager and Marketing and Digital Co-ordinator in the implementation of the marketing and digital plans, campaigns and activities for VDS Ltd and its subsidiaries (VDS). You’ll specifically manage the VDS’s website(s) and the production of content and copy for the website and all digital channels, including video editing as well as managing digital activities across channels such as social media, email, SEO, PPC and display.

Digital Marketing Executive Responsibilities

• Work closely with the MDM and MDC to implement the overarching marketing and digital strategy, plans and campaigns.
• Report actual costs on a monthly basis so that the MDM can ensure the marketing and digital budget is adhered to.
• Development and maintenance of the VDS website(s) via the CMS.
• Planning and production of content and copy for all digital channels, including video and video editing.
• Development of annual plans for digital channels such as social media, email, SEO, PPC and display media.
• Implementation of digital activities with the MDC.
• Implementation of regular test and learn initiatives to improve effectiveness and ROI.
• Management of relationships with any 3rd party suppliers and/or agencies.
• Support the delivery of any marketing and digital projects where required.
• Liaise with and maintain good working relationships with key stakeholders across the VDS.
• Ensure all assets are compliant with relevant regulations and adhere to all Risk and Compliance processes and policies.
• Maintain a good knowledge of up-to-date regulatory, industry and competitor news, as well as marketing, digital and data best practice and innovation, and emerging technologies.
• Undertake member/customer research and analysis where appropriate.
• Assist the MDM in the production of regular and relevant insight and performance reports to track and improve the effectiveness of marketing and digital activities.

Digital Marketing Executive Requirements:

You will:

• Possess experience in a relevant role.
• Be educated to degree level.
• Have excellent analytical skills and the ability to use these to optimise web and digital performance.
• Possess a keen eye for design
• Experience of producing engaging content for a range of channels including video is essential.
• Display excellent communication skills and the ability to communicate at multiple stakeholder levels.
• Be a proactive self-starter who is able to get on and deliver, maintaining a high standard of output. They must be accountable and able to work under pressure.
• Have good organisational skills.

You may:

• Have experience of working within a financial services organisation.
• Have a marketing or digital qualification.
• Have CIM membership and/or qualification – or digital equivalent.
• Be trained or have experience in Adobe Creative Suite products, such as Photoshop, InDesign, Illustrator.
• Be trained or have experience in HTML or CSS.

About The Veterinary Defence Society (VDS):

The Veterinary Defence Society (VDS) is a mutual insurance company, established in 1865 and run by experienced veterinary surgeons on behalf of the veterinary profession, which:

• Insures the vast majority of the practising profession against the effects of claims of negligence.
• Ensures that each case is handled by a veterinary colleague experienced in claims management.
• Defends reputations and finances against unjustified claims and offers compensation when appropriate.
• Includes cover for negligence resulting in human injury.
• Provides legal representation at criminal and disciplinary hearings.
• Offers advice and guidance to members, through training, Newsletters and other helpful publications.

Location: Haig Court, Knutsford, Cheshire
Type: Full time, Permanent
Salary: £26,000 to £34,000 per annum dependent on experience
Hours: 35
Benefits: Generous holiday entitlement. Non-contributory individual pension. Generous company benefits. Based in a desirable Cheshire location with easy access to the motorway network

This role is subject to a satisfactory DBS and credit check.

Please see here to view our Privacy Notice which details how we will treat your data.

We are an equal opportunities employer. We encourage applications whatever your background – be it educational background, disability, gender, age, sexual orientation, race, religion or belief.

No external agencies please.

You may have experience of the following: Digital Marketing Executive, Online Marketing, Email Marketing, Digital Marketing Co-ordinator, Digital Marketing Specialist, Executive, Social Media, SEO, PPC etc.

Ref: 99189