Intelligent People Ltd

Head of Growth/ Performance Marketing Lead/ Head of Performance

Location
London, England
Salary
£70000 - £80000 per annum + Bonus
Posted
30 Apr 2021
Closes
28 May 2021
Ref
GH8816
Marketing Disciplines
B2C
Industry Sector
Healthcare
Contract Type
Permanent
Work Experience Level
Head of
Agency-side or Client-side
Client Side
Head of Growth/ Performance Marketing Lead/ Head of Performance Marketing needed by a cutting-edge healthtech organisation who are radically improving the lives of millions around the country by making healthcare simple.
Reporting directly into the CMO, the Head of Growth/ Performance Marketing Lead/ Head of Performance Marketing will be responsible for defining and implementing the customer acquisition strategy. This is key to the business's success.

The Head of Growth/ Performance Marketing Lead/ Head of Performance Marketing will:-
*Deliver an acquisition strategy across all digital channels including PPC, Paid Social, SEO and Programmatic campaigns.
*Pinpoint how to intercept the target demographic at the right moment and deliver the correct message in order to convert them.
*Take ownership of the management and optimisation of the acquisition budget and channels.
*Work closely with the marketing analyst to implement framework for tracking & reporting.
*Coach, mentor and lead a growth manager.


The Head of Growth/ Performance Marketing Lead/ Head of Performance Marketing must have:-
*Proven B2C experience from any online consumer sector, such as retail, eCommerce, fintech, edtech, proptech, gaming, travel, media, etc.
*A demonstratable track record of scaling a B2C brand via integrated multi-channel approach.
*Outstanding Analytical, organisational and leadership skills.
*An enthusiastic and confident attitude to allow you to build relationships effectively.

This is an incredible opportunity for a talented Head of Growth/ Performance Marketing Lead/ Head of Performance Marketing to join a business who have genuinely changed people's lives over the last year.



Intelligent People is a specialist Performance Marketing recruitment agency


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