Paid Media Executive

Location
London, England
Salary
£30000.00 - £35000.00 per annum
Posted
12 Apr 2021
Closes
10 May 2021
Ref
3963423
Marketing Disciplines
Digital / Online Marketing, PPC
Industry Sector
Retail
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side
Job Role
PPC Executive

Paid Media Executive | Well Known British Lifestyle Retailer | South West London | £30-35k


Your New Company
I am currently working in partnership with a well-known high street lifestyle retailer to recruit a Paid Media Executive to join the Marketing team. Historically, the majority of the company's sales have come from their brick-and-mortar shops, which are located throughout the UK, however now they are looking to drive their sales online.

Your New Role
Your responsibilities will include but not be limited to:

  • Work with the Head of Digital Marketing to develop and executive a clear paid media strategy
  • Implement, manage and optimise campaigns across Google Ads, Google Shopping, Bing and Paid Social in house
  • Ensure that all campaigns are achieving maximum ROI while staying within budget
  • Managed product feeds in Google Merchant Centre and work with feed management company
  • Analyse and report back on campaign performance while providing insight led recommendations
  • Ensure that all company is in line with company branding


What You Need To Succeed
To be successful in this role you will have experience in the following:

  • Hands on experience running and optimising shopping and paid search campaigns within Google Ads (Search, Shopping, Display)
  • Paid social experience ideal but not essential (Facebook and Instagram)
  • Using web analytics tools (ie Google Analytics) and using insights to improve campaign performance
  • Retail/ Ecommerce background


What You Will Get In Return
Along with a salary of £30-35k, you will receive IT equipment so that you are able to work from home. You will also be joining a growing digital marketing team where there is plenty of opportunity to learn and progress.

What you need to do now
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