Air Recruitment

CX / CRM Strategist

Location
London (Central), London (Greater)
Salary
Up to £60K (dependent on experience) plus benefits and bonuses
Posted
15 Feb 2021
Closes
15 Mar 2021
Ref
AP919e
Marketing Disciplines
B2C, Insight, Market Research, Marketing
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Agency Side
Job Role
Strategist

CX / CRM Strategist, London - Up to £60K

Are you a CX / CRM Strategist who loves complex marketing issues? This award-winning CRM and data marketing agency are looking for a super talented CX / CRM Strategist to join their ever-growing London CRM and data team.

Are you the kind of CX / CRM Strategist who loves identifying, collecting and harnessing the power of data and connected customer journeys across all touchpoints?

This CX / CRM Strategist will be very comfortable delving into the finer detail around customer behaviour & trends, identifying opportunities and collaborating with and briefing data analysts.

This CX / CRM Strategist will:

- Understand customer journeys, how to use data to build them from scratch, interpret what they need to achieve, assess how they are performing and how to optimise them
- Understand email, app push, chat, social match, DM, telephone, retargeting - right message, right place, right channel
- Experience of using Marketing Automation Systems
- Understand and lead loyalty / CRM / lead generation programmes - know when they are needed, how to business case them, sell them in, guide the implementation, manage, measure and optimise them
- Know and understand the platforms / infrastructure and ecosystems that deliver these programmes
- Define requirements and work with analysts, solutions architects and Cloud Ops specialists to help them implement these plans
- Have solid experience and a confident point of view on how CRM interacts with adtech - demonstrating how CRM strategy bridges into true multichannel engagement
- Have the ability to extract the insight from analysis and highlight business implications and opportunities
- Able to lead customer engagement strategy on new business
- Understand and sell in analytics time to clients

If you’re the CX / CRM Strategist we are looking for then please do get in touch as soon as possible.

Please quote AP919e when applying for this CX / CRM Strategist role.

Please also visit www.air-recruitment.com

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