We are recruiting a Pay Per Click Manager to join our dynamic Marketing team based in York. The PPC Manager will be a results-driven, self- motivated individual with a passion for creating PPC campaigns focused on delivering a return for investment.
MAIN RESPONSIBILITIES OF THE PPC MANAGER
•Developing and maintaining paid digital media strategies to align with core campaign objectives
•Diversifying the digital strategy to cover other performance-based channels (TripAdvisor, Trivago etc)
•Creating a performance-based strategy for individual hotels to further invest and drive bookings at a strong ROI
•Providing data-driven insights to inform campaign performance optimisation across various platforms
•Carrying out campaign analysis and reporting
•Managing campaign budgets
•Staying up to date with new developments in the world of digital advertising
The PPC Manager will be a natural brand ambassador who communicates well and has the confidence to deliver key messages to internal and external audiences.They will have the ambition to succeed on an individual and team level.
The PPC Manager will have a commitment to customer service excellence and have the ability to provide a high level of service delivery to both internal and external customers at all times.They will demonstrate a deep understanding of Google AdWords and Analytics.The PPC Manager will have experience creating PPC search and display ads in both Google Ads and Bing Ads as well as delivering campaigns/projects for multiple stakeholders. They will have experience in digital strategy/planning and have previously managed a 6+ figure annual PPC spend.
In return for your contribution we offer a fantastic benefits package!
··A competitive salary
··26 days holiday (increasing to 31 with service)
··Additional day off on your birthday
··Benefits including company bonus, pension, life assurance, income protection, employee discounts
··Career and learning opportunities with the ability to develop a career within the company
ABOUT THE COMPANY
Interchange & Consort Hotels incorporates two high profile organisations:
Beacon - a specialist provider of purchasing, consultancy and advisory services to over 2,000 customers in the hospitality, leisure and healthcare industries
Best Western Great Britain "Hotels with Personality" - the largest group of independently owned and managed hotels in the World
If you wish to join our exceptionally talented staff community and take the next step to advance your future career- Why not click ‘apply’ today?