Marketing Specialist – Business Process Automation

Recruiter
Neopost
Website
Location
Slough, Berkshire
Salary
£Competitive
Posted
14 Aug 2019
Closes
11 Sep 2019
Marketing Disciplines
Marketing
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side
Job Role
Marketing

Marketing Specialist – Business Process Automation

£ Competitive

Slough

This role offers total immersion into a high-growth business process automation organisation and you will work closely with key members of staff, external partners and agencies in order to gain a complete view of emerging business process technology solutions and become a real champion for RPA (robotic process automation). This role will be instrumental in developing; executing and measuring content led demand generation programs that help the Sales team meet or exceed revenue goals.

You will be in charge of planning and execution of content marketing programs to help position our BPA unit as the leading authority and partner of choice for business process automation. Accountabilities include: Planning and executing content marketing programs that drive our “Intelligent Automation” narrative to external and internal audiences (research, thought leadership, webinars, videos, blogs, social media posts, etc.)

Where do you want to be? This is the perfect role for an amazing marketer who wants to hone their craft. Leading the development and delivery of our content marketing programmes, you will be instrumental in driving demand generation, creating new leads and nurturing opportunities. This offers total immersion in a high-growth business. We have a compelling narrative, a clear vision and the CRM technology you need to plan, organise and succeed. The career development could be exceptional – provided you bring determination, a can-do attitude and a real passion for engaging with our business, building your network internally and constantly finding new ways to tell our story.

Significant experience in a B2B demand-generation role is essential, preferably gained in a fast-paced, growing software organisation. You must be a talented copywriter, savvy content creator and a true marketing enthusiast who has experience across a wide range of platforms: organising webinars, coordinating events, managing social media campaigns, building our video and blog content. You will be an expert at using marketing automation tools like Salesforce and Pardot. An excellent communicator and creative thinker, you will have a strong track record of end-to-end campaign execution. You will have the project management skills to deliver at pace, yet also the strategic understanding to track, measure, adjust and improve. Meticulous, creative, collaborative – an added interest in data analysis would be perfect.

Become our champion of robotic process automation – and build your career in the process!

Parent company Neopost offers a wide range of benefits including:

  • Up to 27 days holiday, plus your birthday off (and a buy/sell scheme)
  • Agile/flexible working with family friendly policies
  • Smart Spending – excellent discounts and cashback offers on an ever-growing list of retailers
  • Generous pension scheme
  • Child-care vouchers, cycle to work scheme and interest free season ticket loan
  • Employee assistance programme and regular wellbeing initiatives
  • Excellent recognition (incentive trips and award schemes)

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