Digital Marketing Manager

Location
West Midlands, England
Salary
£30000 - £40000 per annum + part time, homebased
Posted
14 Aug 2019
Closes
11 Sep 2019
Ref
JN -082019-153623
Marketing Disciplines
Digital / Online Marketing
Industry Sector
IT / Technology
Contract Type
Contract
Work Experience Level
Manager
Agency-side or Client-side
Client Side

Digital Marketing Manager - Home based (Midlands) - Software - c£30,000 to £40 ,000 Pro rata

  • 6-month contract
  • Home based (Midlands)
  • Part- time 3 days per week
  • Security and compliance software

The company recruiting the Digital Marketing Manager:

This exciting new brand and product comes from a start-up company born from the desire to support companies to enhance their businesses and the relationships they have with their customers.

  • Flexible working
  • Pivotal part in launching new product
  • Homebased working

The role for Digital Marketing Manager:

Working from home this part time 6-month contract is a new role to support the start-up and brand promotion on an exciting compliance software product. The product has now been launched so your role will be to develop the brand and drive traffic to the newly created website in order to generate enquiries.

  • Develop brand strategy in order to launch software product
  • Identify appropriate digital channels for audience including resellers and direct
  • Execute digital activity to drive traffic to website
  • Monitor leads
  • Develop User Experience and Customer Journey
  • Reporting to MD

The requirements for Digital Marketing Manager:

An experienced and passionate digital marketing manager is needed for this exciting role. You will have previous experience in the software industry driving traffic to website and to have the flexibility of homeworking whilst undertaking a 6-month contract.

  • Previous experience in software industry (essential)
  • Fill mix digital marketing - driving traffic to website
  • Strategic and hands on marketing - SEO, PPC, Email and social
  • Preferably experience of launching new brand or product via digital channels
  • Solid understanding of the customer journey
  • Forge effective relationships - channel resellers / consultants / direct

The package for Digital Marketing Manager:

  • £30,000 to £40,000 (pro rata)
  • Flexible working
  • Part time (3 days)

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