Senior Marketing Manager
We have a Senior Marketing Manager available with a market leading B2B technology business based in Leeds. This is a great opportunity to work closely with the senior leadership team to grow the business through new and existing clients. There are 2 direct reports to the role so will be very strategically focused.
·Managing the workload of the marketing team, providing them with business updates, regular one-to-ones and reviews.
·Management of the firm's core digital lead generation tactics which include PPC advertising, SEO, social media, email marketing campaigns
·Full ownership of digital activity including website, CRM (Salesforce) and Email (Pardot).
·Measure and track marketing campaigns and report on activity to the board.
·Utilise customer research to formulate the ideas on future marketing campaigns.
·Work closely with the other business units including Sales and Product Development.
·Ownership of the communications and PR strategy.
·Currently operating at Marketing Manager/Senior Marketing Manager level in a B2B environment.
·Full mix marketing experience with a strong understanding of Salesforce CRM and Digital
·Team management experience.
·Understanding of analytics and how to measure ROI in marketing campaigns.
This Senior Marketing Manager job is commutable from Leeds, Wakefield, Bradford, Huddersfield, York, Harrogate and South Yorkshire.
MET Marketing is acting as an employment agency in relation to this Senior Marketing Manager job.
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