Talent Search

Marketing Manager

Talent Search
Winchester, Hampshire
07 Aug 2019
04 Sep 2019
Marketing Disciplines
B2B, B2C, Brand, Marketing
Industry Sector
Consumer Goods, Manufacturing
Contract Type
Work Experience Level
Agency-side or Client-side
Client Side

Marketing Manager

A great opportunity has arisen for an experienced Marketing Manager to join a leading organisation to head up a team and develop B2B and B2C marketing campaigns, in order to drive leads, revenue and brand loyalty. 

As part of the management team, the Marketing Manager will be actively involved in cross-departmental projects and business development initiatives.

Role and responsibilities:

  • Provide direction and leadership to the Marketing team and wider organisation, setting the marketing strategy and developing measurable marketing plans for consumer marketing, trade marketing and trade support
  • Manage the Marketing budget
  • Support the Sales team in identifying and generating new trade partner channels
  • Oversee the development and management of the brands
  • Develop a greater understanding of the market and competitors
  • Provide marketing advice and mentoring to trade partners
  • Drive new projects and initiatives, ensuring a joined-up customer-centric approach across departments 
  • Manage the marketing team and provide line manager support

Skills and experience:

  • Previous experience in a similar role
  • Marketing experience in a trade marketing, franchise support or consumer marketing role 
  • A degree or equivalent work experience / marketing qualification
  • B2B and B2C marketing skills
  • Marketing strategy and planning experience
  • Digital marketing experience
  • Excellent writing and communications skills
  • Experience of managing and developing a team
  • Experience of brand management
  • Experience of managing agencies
  • A strategic thinker and commercially minded

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