ADLIB

CRM Specialist (B2C)

Recruiter
ADLIB
Location
Salisbury
Salary
£Competitive
Posted
03 Jul 2019
Closes
31 Jul 2019
Ref
10946
Contact
Stacey Tylisczuk
Marketing Disciplines
Business Development, CRM
Industry Sector
Digital / Online
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Agency Side
Job Role
CRM Executive

CRM Specialist (B2C)

  • Excellent organisation to work for.
  • Plenty of opportunities and routes for progression and personal development.
  • Competitive pay and benefits package.

One of the biggest employers in Wiltshire are on the lookout for a CRM Specialist to join their busy CRM and Loyalty team on a permanent basis, to drive revenue growth and retention for the business.

This is your opportunity to join an established business, where you’ll be given plenty of opportunity to help shape the CRM strategy, and to grow and develop within the company. This role has arisen from internal promotion, and so it is a fantastic opportunity if you’re looking to take the next step in your marketing career.

What you’ll be doing


Working closely with the Head of CRM and Loyalty, as well as the Sales and Customer teams, you will work on campaigns across the customer lifecycle from quote, through to acquisition and then at renewal stage, across multiple channels including email, direct mail, web, and door drops.


You’ll be working closely with the rest of the team to map the customer journey, identifying key interaction points, as well as continually improving customer communications and processes. You will also develop a solid understanding of the relationship and journey from online to offline/phone sales, as well as managing customer loyalty and referral programmes.


What experience you’ll need to apply to the role

  • Demonstrable CRM experience, ideally gained within a B2C environment
  • Experience in developing retention programmes
  • A solid understanding of CRM systems
  • Team-working mentality

What you’ll get in return for your experience


You’ll be rewarded with a generous salary and benefits package, as well as plenty of opportunity for career and progression, and a lovely company to call home!


What’s next?


For more info, please get in touch with Stacey at ADLIB, by applying here or by calling 01179 269 530.