Account Based Marketing Manager

Account Based Marketing Manager -B2B – London – up to £50,000

The Company

My client is a global full-service marketing agency that officer comprehensive marketing solutions to businesses. They provide a range of services such as strategic planning, brand development, digital marketing, content creation and advertising campaigns.

They support the businesses that they work with to effectively reach their target audience and achieve their marketing objectives They offer personalised solutions tailored to the specific need of each client, maximising the brands online visibility, and driving growth.

They have a brilliant opportunity for an Account based Marketing Manager to join their award winning team and work across a global B2B clients.

The Job

The Account Based Marketing Manager responsibilities will include:

• Working with our planning team to pick up new B2B client campaign briefs in content syndication, AMB, and sometimes display as well – including planning and allocating budget, setting and adjusting appropriate campaign tactics and selecting suitable partners and vendors who can deliver against the specific campaign goals.
• Briefing chosen partners and ensuring objectives and KPIs are communicated clearly, and overseeing the rollout of campaigns.
• Ongoing reporting on campaign pacing, lead delivery and performance.
• Campaign assessment with the clients validation and sales team: ensuring leads delivered are of high quality while optimising campaigns to maxiimise sales opportunities for the client.
• Communication and feedback between the client and vendors, representing the clients interests but also making use of the expertise and recommendations provided by our vendors.
• Post campaign analysis, reporting and proof of execution.
• Billing and invoicing post campaign conclusion.

You

For the role of the Account Based Marketing Manager you will have the following skills and experience:

• 2 years experience working directly on lead generation or B2B marketing or content syndication campaigns.
• Highly organised and efficient approach to work, able to prioritise effectively and keep track of multiple tasks and projects.
• Excellent communicator – able to effectively interpret client briefs, and clearly communicate details of campaigns with vendors and publishers. Able to clearly set expectations and communicate issues or delays to clients, fellow team members and other internal stakeholders.
• Strong interpersonal skills, able to maintain and grow strong relationships with client stakeholder, publishers, and business partners.
• Experience in dealing B2B tech vendors preferred: e.g. Foundry, Anteriad, Madison Logic, Spiceworks Ziff Davis.
• Adaptable and self-assured. We work with multiple platforms and technologies and are always looking to increase our knowledge and expertise in the department.

Apply Now

You can apply for this role of Account Based Marketing Manager now by sending us your CV or by calling us now! Don’t forget to register as a candidate too.

Jenny Dunford

Executive Consultant

Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.

Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.

Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.