Senior Strategic Planner
Senior Strategic Planner, Central London – Up to £70k dependent on experience
This agency is a multi-award winning direct marketing agency. They focus on creating meaningful connections between brands and their customers and we achieve this by having all the right people in one place and working with clients and agencies in a spirit of total collaboration.
You will be responsible for understanding the clients business and understanding what ways they can increase revenue through advertising and how to appeal to audiences. You will work closely with the creative team as well as work with analysts, CRM and data planners to deliver activations.
They are looking for a Senior Strategic Planner with prior experience working with pharmaceutical clients as well as prior experience at an agency. They are looking for a Senior Strategic Planner that is confident in their own abilities and can get stuck in.
This Senior Strategic Planner will architect and develop well-structured, clearly articulated, and reasonably decent to look at, presentation decks. This Senior Strategic Planner will often be responsible for producing client presentations and leading them.
This Senior Strategic Planner will manage strategic research - establish and brief requirements, direct specialist research partners, conduct interviews, review results and identify key insights as well as present to clients.
As a Senior Strategic Planner, you will have responsibilities across their pharma client’s portfolio, supporting strategic planning directors and the client team.
This Senior Strategic Planner will be strong at measuring things; understanding how to create and implement an evaluation framework for every initiative.
As Senior Strategic Planner, you’ll identify new strategic opportunities within the client relationship; pro-actively hunt them down, identify the resources and skill sets necessary to deliver them and assist in the strategic sale.
Are you a Senior Strategic Planner with the following attributes:
• Create a strategic planning relationship with Senior Clients
• Be the creative catalyst within the agency striving to improve the creative product they deliver
• Ensure the effective and efficient delivery of the volume of campaigns, working closely with the data planners and analysts to create test, learn and optimise strategies
• Identify new opportunities to improve the programmes; creative, channel, contact
• Working closely with Strategic Planning Directors, Data Planners & UX where required
If you’re this Senior Strategic Planner, then please get in touch quoting job reference MC124
Please also visit www.air-recruitment.com