Digital Marketing Executive
This is a credible and career enhancing role based in the North West with a leading provider of specialist services to a wide range of industries.
They are seeking a versatile, confident and experienced Digital Marketing Executive to join their marketing team, to help support their B2B marketing communications and activities. You will be there to support a dynamic in-house marketing team and a various group of companies within the business and will travel nationally to work with the various group companies. In essence, you will play a key role in fulfilling the functions of creative online campaigns and take responsibility for the output of all of the marketing collateral. The role requires a proactive individual to manage the group company online marketing communications, delivering email campaigns and digital marketing initiatives in a style and tone that conveys the company's corporate brand, as well as supporting the continuous development and improvement of the group's different websites, to ensure seamless integration across its online platforms. You will be generating reports and monitoring performance in order to provide recommendations so that you can deliver continuous improvements on their digital performance. You will be optimising website content for multiple corporate platforms and all of the SEO and will manage the e-marketing platform including email templates, distribution lists and reporting. It will be a varied role with further ad hoc marketing activities and you will be liaising across the group companies, clients, sub-contractors and stakeholders.
What we're looking for?
It is essential in this Digital Marketing role that you have experience writing high-quality web content, SEO, Google Analytics, A/B testing, and that you understand how to support email campaigns via dotmailer, helping to define, monitor and report on website KPIs and analyse online user behaviour and conversion data. Personality wise, you will need to have confidence in project management and the ability to make innovative and proactive suggestions for improvements, with confidence and great communication skills. You will be used to working to tight deadlines, be confident in interpreting and presenting data, and collaborates well with colleagues and a wide range of stakeholders.
What's on offer?
In return, this is an exciting opportunity for an ambitious Digital Marketer who is seeking to work on a diverse range of projects as part of a global and dynamic organisation. You will also gain the best of both as although it is a client-side role you will work on multiple projects at one time for the various companies groups and stakeholders. Salary is between £25,000 - £30,000 coupled with excellent benefits. If this role sounds of interest to you then please do apply below or contact Samantha for further details.