TVH Marketing Solutions are recruiting for someone to implement multi-million pound TV campaigns
Marketing Executive | DRTV
Berkshire  |  Up To £34,000  |  Permanent
In this role, the Marketing Executive will influence every element of the creative and media strategy for one of the UK’s largest DRTV (Direct Response Television) advertisers. Working with leading London based creative and media agencies, and a short and supportive management team, you will be planning and implementing multi-million pound TV campaigns to generate direct and digital acquisition leads for two household names in the direct to consumer insurance market.
You must be passionate about marketing and be looking to develop your career in a fast-paced environment.

You need to have an interest in the whole media mix (DRTV, paper and digital) and be excited how you can consider all these channels in the DRTV planning process.

Key responsibilities of the role will involve:

  • Briefing and managing the creative development and print production process
  • Budget supervision and processing
  • Present campaign performance to UK Leadership Team
  • Manage the creative delivery and Financial Promotion approval process including proof reading copy amends
  • Experience of delivering acquisition marketing campaigns
  • Demonstrable target achievements in a marketing or sales role
  • Excellent relationship and stakeholder management skills
  • Briefing and management of media and creative agencies experience
  • Experienced using Microsoft Office, in particular Excel and PowerPoint
  • Exposure of delivering acquisition marketing campaigns and internal communications projects
  • Understanding of response psychology and creative development processes
About TVH Marketing Solutions

TVH Marketing Solutions are a bespoke recruitment business who specialise in permanent recruitment of high calibre marketing professionals across the UK
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