Matchking

Marketing Manager - mobile

Recruiter
Matchking
Location
Surrey
Salary
to £47K + £5.3K car allowance and 10/20% bonus
Posted
21 Nov 2017
Closes
19 Dec 2017
Ref
MK/mobs
Marketing Disciplines
B2B
Contract Type
Permanent
Work Experience Level
Executive, Manager
Agency-side or Client-side
Client Side

As a proven b2b marketer you will develop, drive and execute the marketing plan for this mobile manufacturer in the private & public sector. Having invested significantly in the sales team, the marketing team is next, extra capacity and resources has been given to drive demand generation, in addition:

Responsibilities:

* Create and implement the value proposition for each key vertical and deploy

* Own all the b2b marketing campaigns, deliver collateral to all owned, earned and paid-for touch points

* Manage the significant budget, drive maximum ROI and measure continually

* Collate and assess all marketing material, competitor analysis and trends in order to drive the lead generation "machine"

Background:

* Excellent understanding of the b2b enterprise market

* Demonstrable knowledge of understanding market data and being able to translate into marketing messages 

* Great to have an understanding of how the channel based distribution model works

* Experience in running and managing the event program

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