Product Marketing Manager
Your new company
My client is a leading US IT & Technology business with European HQ's in Reading, providing organisations of all sizes with trusted identity and security solutions. Due to growth of the business, the newly created job of Product Marketing Manager is available to join the EMEA team.
Your new role
As the Product Marketing Manager for EMEA you play an important role to help the business grow their market share in EMEA and other regions internationally. You will work closely with Product Management, Corporate Marketing, Sales, and their Customers and Partners to understand local market requirements and regulations and help them refine their messaging, marketing strategy and GTM plans for those markets.
On the day-to-day, you will conduct research to assess market opportunities in EMEA; analyze market trends to determine how they impact the product roadmap, marketing strategies and sales opportunities in EMEA; and leverage organizational messaging and positioning to develop in-market messaging and product positioning. You will develop strategic marketing plans by region, work closely with sales, product management and other roles to prepare collateral, campaign and other marketing material to align with a drive successful product launches. This is a highly commercial role with great exposure and autonomy.
What you'll need to succeed
We are looking for applicants with experience in cyber-security to have a strong understanding of the products and customer landscape. You will have both direct and indirect channel experience, and be experienced in market research & insight, developing marketing plans, product messaging, positioning and promotion, and go-to-market product launches/planning. You will have worked in an EMEA capacity before, and will be comfortable working cross-functionally with Sales, Marketing Communications teams and Product Management.
What you'll get in return
You will receive a salary of £50000 - £55000 + bonus and benefits including healthcare and company pension. You will have a opportunity to work cross-functionally and cross-country to really make an impact in this newly created role.
What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
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