Paid Search Manager
Elevation Marketing are currently recruiting a Paid Search Manager for this leading brand in the East Yorkshire area.
You will be responsible for:
*To manage key online marketing channels (PPC/SEO/Display), delivering weekly acquisition targets
*Actively test and analyse PPC keywords, advertising copy, landing pages and positioning to increase ROI and drive sales volume
*Work with technical and digital marketing, advising on systems and protocols to ensure all content is optimised across all platforms and user experiences (website, mobile, social, blogs, video etc)
*Promote both offsite and onsite activities and also the interactions that build ranking, profile and traffic
*To work with the Digital Manager to continually optimise and improve online conversion rates. Define requirements for customer journeys, landing pages and drive continual improvements.
*Stay abreast of new paid search engine marketing developments and opportunities in the PPC domain and incorporate into ongoing campaign management.
Elevation Marketing would be keen to speak with candidates with the following skills and experiences:
*In-depth understanding of PPC and Paid Search best practices
*Proven track record of exceptional ROI performance from PPC and SEO campaign management
*Strong understanding of key online marketing principles e.g. funnel analysis, cost per click, conversion optimisation etc.
*Recent relevant experience in online marketing in a fast paced environment
*Proficient with the use of online analytics packages e.g. Google Analytics, reporting and ongoing optimisation of online marketing channels.
*Capable of operating at both strategic and tactical level, with strong influencing and communication skills.
Elevation Marketing is a specialist division of Elevation Recruitment focusing on marketing positions in Yorkshire and surrounding regions. If you match the specified criteria and are interested in discussing the position in more detail, we would love to hear from you.
Please visit our website at www.elevationrecruitmentgroup.com for more information on:
*Marketing Jobs or Marketing Recruitment
Due to high volume applications, if you have not heard from one of our consultants within 14 days you have not been successful at this time.