Funnily enough, even people who write day in, day out, find writing about themselves particularly challenging, and for marketers whose roles tend to be quite diverse, the task of crafting a personal statement for their CV or LinkedIn profile can be incredibly difficult. With professional networks such as LinkedIn becoming more popular, not only for job-seeking but also as a tool for recruiting, it is vitally important to ensure that you are representing yourself properly and doing yourself justice. Sometimes, all you need is a little bit of direction, so we thought we’d share our top tips on how to create the perfect personal statement for you:
This is the time to be concise. Prospective employers will be far more impressed by one killer sentence than they will with 2000 words of meaningless drivel. If you struggle with adhering to a word limit, start by drafting ALL of your ideas onto a rough document. The key is then in the editing. Be conscious not to repeat yourself and don't overuse words. Keep it to two paragraphs as an absolute maximum and you're golden.
The last thing you want to do is exaggerate your experience in your personal statement, only to trip up later either on your CV or at interview stage. Be honest. It’s far easier to answer questions based on the truth than it is when your information is based on a pack of white lies.
Avoid clichés at all costs
If anything you write feels even remotely cringe, edit it out. Avoid the over-popular, meaningless sentences such as ‘I’m a team player.’ The majority of the modern workforce are team players to some degree; it's difficult to avoid being a team player so this really means nothing anymore.
Big yourself up! This is so important and remember that this is all part of the recruitment process. Think of your personal statement as appealing to the employers needs. What is it that they need? Give them what they are looking for which aligns best with your own skills and experience. Do ensure, however, that you don't come across as arrogant.
Read it out loud
This is by far the best way to check that your personal statement actually sounds good. Read it as though you’re in the shoes of the hiring manager. What would you think of it? How would you change it? You can often get rid of a lot of unnecessary information by employing this method and you'll end up with a more succinct and accurate representation of you.
These are simple points that make a difference. Don't be afraid to show your personality and convey the type of attitude you have towards your work. Culture fit is just as important for hiring in 2017 as skills are! Once you've completed your personal profile, updated your LinkedIn profile and added it to your CV, it's time to get on the job search. Check out all of the latest marketing jobs on OnlyMarketingJobs.com today and make a change.