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Marketing & Communications Officer

Marketing & Communications Officer

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  • Permanent
  • Bedfordshire
  • 30,825 - 33,945 GBP / Year

MARKETING AND COMMUNICATIONS OFFICER

RESPONSIBLE TO: Deputy CEO (Operations)

LINE MANAGER: Executive Assistant to the CEO

GRADE: L6

CONDITIONS: 37 hours per week, 52 weeks per year

PURPOSE OF POST: To lead and manage the communications activity of Chiltern Learning Trust, considering individual organisational communications and wider co-ordinated communications for the Trust. You will advise and support the Trust executive team, Directors and Academy Senior Management teams on marketing, reputation and brand activities providing vision and sound professional and technical direction This is a key post within the Trust which requires dedication and a highly efficient and responsible approach.

ORGANISATION CHART:

Executive Assistant to the CEO

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Marketing and Communications Officer

PRINCIPAL RESPONSIBILITIES

Planning, developing and executing marketing communication campaigns across digital platforms and print media.

Tracking and reporting on the effectiveness of campaigns (including marketing spend) to optimize current and future marketing activities.

Supporting with writing copy for all marketing collateral, including CLT handbooks, brochures, letters, emails, websites and CEO updates to stakeholders.

Designing marketing materials such as posters, banners, sales materials, etc. to promote Trust activities, with a focus on enhancing marketing efforts within our schools.

Using CRM, MailChimp, to communicate with internal and external stakeholders on a weekly basis.

Attending and organising the marketing for company-wide events and promoting over social media platforms.

Quality assuring and maintaining CTG/CLT websites to ensure content is relevant and up to date, as well as monitoring data analytics of website performance with Google Analytics.

Carrying out research of social media handles and groups, to support with the next academic year’s recruitment campaigns for both Teaching School and Teacher Recruitment.

liaising with LA personnel on staffing matters under the direction of the HR Manager

Maintain associated files, records and documentation as requested.

DIMENSIONS:

Supervisory Management: None

Financial Resources: None

Physical Resources: Office equipment and resources

Other: None

Physical Effort: Operation of standard office equipment to include personal computers, photocopiers, and telephones.

Working Environment: Office environment

CONTEXT: All support staff are part of a whole Trust team. They are required to support the values and ethos of the Trust and Trust priorities as defined in the Improvement Plan. This will mean focussing on the needs of colleagues, parents and pupils and being flexible in a busy pressurised environment.

Because of the nature of this job, it will be necessary for the appropriate level of criminal record disclosure to be undertaken. Therefore, it is essential in making your application you disclose whether you have any pending charges, convictions, bind-overs or cautions and, if so, for which offences. This post will be exempt from the provisions of Section 4 (2) of the Rehabilitation of Offenders 1974 (Exemptions) (Amendments) Order 1986. Therefore, applicants are not entitled to withhold information about convictions which for other purposes are ‘spent’ under the provision of the Act, and, in the event of the employment being taken up, any failure to disclose such convictions will result in dismissal or disciplinary action by the Authority. The fact that a pending charge, conviction, bind-over or caution has been recorded against you will not necessarily debar you from consideration for this appointment.

Disclosures are handled in accordance with the DBS Code of Practice which can be accessed from Direct.gov.uk

The Trust is committed to safeguarding and promoting the welfare of children and expects all staff to share this commitment. Applicants must be willing to undergo child protection screening appropriate to the post, including checks with past employers and the Disclosure and Barring Service.

‘CVs will not be accepted for any posts based in schools.

Job Overview
Category
Category not defined
Offered Salary
GBP30,825 - 33,945 Per YEAR
Job Location
Bedfordshire
Job Type
Permanent
Consultant