E-commerce Manager, beauty/consumer goods

Fleet, Hampshire
Up to £60k plus benefits
13 Feb 2018
13 Mar 2018
Marketing Disciplines
Digital / Online Marketing, Ecommerce
Contract Type
Work Experience Level
Agency-side or Client-side
Client Side

Our client is a leading beauty tools and accessories brand.  They need someone to come on board to drive the e-commerce side of their business.  This is a new role, reporting into the Marketing Director and is a part of the senior management team.  You will be solely responsible for e-commerce.  You will ideally come from a beauty/lifestyle/consumer brands background.

They have great offices within easy reach of the rail station and with parking on site should you choose to drive.



  • In close collaboration with Brand Communications and Product Marketing, lead the management of the UK Ecommerce platform in the UK market 
  • Constantly review and make recommendations for optimisation for the site including debugging, making use of Google Analytics, SEO, PPC
  • Propose the online ecommerce marketing plan and priorities in line with UK Brand Communication plan
  • Propose and implement ecommerce strategy to support new product launches with full online plan: exclusive activities, gifting, product visibility
  • Work closely with Brand Marketing to provide ongoing engaging, relevant and user friendly content
  • Manage site efficiency with MIS Manager and Platform provider
  • Develop Workflow for Ecommerce Process and manage efficiency of ecommerce logistics with Logistics and Customer Services Team to ensure best in class customer experience
  • Email campaigns: define frequency, offers, segments
  • Grow client base through acquisition campaigns
  • Monitor daily, weekly and monthly sales against company target
  • Forecast new launches and replenishment on new products
  • Ensure stock orders and logistics are managed in a timely manner with warehouse 
  • Ensure smooth communication and agreement with Brand Marketing on all activities.
  • Coordinate communication flow with all stakeholders
  • Present regular reports on ecommerce performance and trends

Ecommerce Marketing

  • Work with Brand Communications Manager to propose UK ecommerce marketing strategy
  • Review efficiency and effectiveness of content and make recommendations for improvements
  • SEM and SEO management 


  • Ensure on going and exceptional online visibility with e-retailers working with Product Marketing Team and Sales Team
  • Constantly review and make recommendations for optimisation for the e-retailer sites
  • Working with Brand Communication Manager to create an effective digital plan with targeted specific activity per retailer 
  • Implement short and long term strategies to drive growing UK e-retailer business
  • Analyse and report online sales
  • Assist in driving online revenue growth ensuring all e-retailer sites are updated with new launches (+ removal of discontinued lines) and activity, as well as implement e-retailer visibility package for key launches
  • Ongoing competitor analysis and reporting of all online and digital communication
  • Ensure effective communication with Marketing Team and Sales Team



Key Competencies/Technical Skills

  • A commercially minded individual with proven track record in building ecommerce businesses
  • Strong ability to build and maintain relationships internally & externally. Diplomacy and capacity to adapt communication to stakeholders.
  • Ability to work effectively in a fast-paced environment with a sense of urgency
  • Leadership/ self-starting capabilities with creative thinking and strategic thinking skills
  • Strong project management experience with proven organisation skills, time management skills, multi-tasking ability, high level of detail orientation and ability to implement and execute projects
  • Ability to influence and work collaboratively in a cross-functional environment with several different departments & across all levels of the organization
  • Proactive approach to all tasks and projects and shows initiative to drive results and solve problems.
  • Good presentation and communication skills (oral and written)
  • Strong team player
  • Understanding of digital and E commerce processes
  • Experience in copywriting and briefing in design
  • Strong knowledge of Google Analytics, AdWords, Search Display and SEO tools.

Apply for E-commerce Manager, beauty/consumer goods

Already uploaded your CV? Sign in to apply instantly


Upload from your computer

Or import from cloud storage

Your CV must be a .doc, .pdf, .docx, .rtf, and no bigger than 4MB

4000 characters left

By applying for a job listed on Only Marketing Jobs you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.

Similar jobs

Similar jobs