Marketing and Communications Manager
We are working in partnership with our client who is seeking an Interim Marketing and Communications Manager. This role will be offered on a hybrid basis for a minimum of 3 months.
The role will require you to lead on marketing and communications for our clients Enterprise Hub as it prepares to launch the applications . To maintain critical day-to-day marketing and communications activities, and promote events, such as the Hub launch’s and the Hub Showcase.
Key responsibilities
- Prepare and launch calls for applications to the Accelerator as well as the Enterprise Fellowships programme.
- Monitoring and analysing the performance of campaigns.
- Promote the launch of the Enterprise Hub and the Showcase through a mix of pre-event email marketing and live social media posting during events.
- Create, monitor and report on Pay-Per-Click campaigns on platforms such as, LinkedIn Ads and Google Ads, to increase brand awareness, website traffic and conversions, or manage agencies to do so.
- Maintain the Enterprise Hub’s microsite which includes editing and updating programme pages, information on our ecosystem and regional engagement as required.
- Manage a regular output of blog post content, including thought leadership, testimonials and interviews on entrepreneurship topics with support from external contractors.
- Work closely with the Digital Communications Officer and in the Programme Communications Team to plan and deliver essential marketing and communications support to the Enterprise Hub.
Key outcomes
- Development and delivery of marketing and communications action plans for the Accelerator and Enterprise programme.
- Monitoring and reporting on marketing activities and engagement with key stakeholders and audiences.
- Hub marketing and communications activity is maintained and continues to engage key stakeholders and audiences.
Ideal experience:
- Ideally experience with B2B and B2C marketing including strategy and execution.
- Demonstrable experience of SEO, content production and website management.
- Experience delivering digital campaigns.
- Experience of project management.
- Solid knowledge of website analytics tools.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Highly creative with experience in identifying target audiences and devising digital campaigns that that engage, inform and motivate,
- Highly organised with excellent time management skills
- Able to work autonomously with minimal supervision
- Team worker with good interpersonal skills
This is an urgent assignment, please forward your cv in the first instance. My client needs a candidate to ideally commence the role within a week.