Email Campaign Manager
Email Campaign Manager
West Yorkshire, Commutable from Leeds, Bradford, Huddersfield, Wakefield etc.
One of the UK's largest building societies with over 3.5 million members, over 4,000 employees and assets of over £30 billion. The business provides a range of Savings accounts, Insurance products, Mortgages and more throughout the UK.
Due to continued growth and current campaigns, my client is looking for a highly-motivated customer-focused Email Campaign Manager that is a true marketing professional with end-to-end experience of managing email marketing campaigns.
- Develop and implement email communications across multiple brands and ensure that they deliver against our functional plan and objectives.
- Be responsible for the design, build and delivery of our email communications, including copy writing and creative execution.
- Brief external agencies (where applicable) and be responsible for creative and copy writing outputs that will deliver best practice communications.
- Evaluate the effectiveness of email campaign activity and make recommendations for on-going best practice to achieve our business goals.
- Ensure key metrics for email communications are met and best practice is shared with the wider direct and email marketing team.
- Work cross functionally to ensure email communications meet business objectives and are compliant with group risk and legal requirements.
- Experience running and managing an email marketing campaign
- Previous experience of email marketing in B2C environment
- Competent in using Dreamweaver and HTML 5
- Knowledge of the following software and systems; online marketing, email campaign management tools, strong knowledge of HTML and coding responsive and mobile friendly email templates and copywriting skills
- Senior influencing skills and relationship management skills
- Excellent presentation and stakeholder management skills
If you are an Email Campaign Manager, Digital Marketing Manager, Email Marketing Manager, Email Campaign Marketing Manager with end to end experience of managing Email marketing campaigns, living within a commutable distance to West Yorkshire, please contact me regarding this opportunity.
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