Reporting directly into the Group Marketing Manager, the successful will be responsible for managing a small team of marketers dedicated to deliver on the key event objectives. A successful candidate will have strong interpersonal and stakeholder management skills with an ability to work with and influence a range of personalities.
Your role:Strategic development of year-round audience marketing campaigns, and managing the campaign execution across multiple channels by the marketing teamWork closely with the Customer Insight Manager to devise insight programmes and manage their implementation either through external research agencies or in-houseAnalyse campaigns and website trends, ensuring that all channels are being tracked accuratelyMaintaining accurate budgets, reports, analysis and documentationDeveloping relationships with key event partners - associations, exhibitors and mediaManaging junior members of the team
Your profile:Proven experience in campaign planningStrong knowledge of digital marketing channels such as SEM, social and email marketingExcellent copywriting skillsPrevious experience of managing and mentoring junior members of the team
The company is going through an exciting time with a number of new initiatives and marketing tools being introduced to take marketing practice to the new level. If you are looking for a new challenge and would like to work for well established organisation please do not hesitate to apply with your CV.