Marketing Manager

Location
Derby, Derbyshire
Salary
c£40k
Posted
14 Nov 2017
Closes
12 Dec 2017
Ref
AH330
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side

Marketing Manager

Derby

c£40k

Ref: AH330

Green Shoots Recruitment Ltd is looking for an experienced Marketing Manager to develop and manage the company’s brand and product delivery across a wide range of financial services products.   

Marketing Manager Responsibilities Include

  • The successful marketing manager will be the custodian of the brand, creating positive awareness within PR, events, website management.
  • Working in conjunction with sales, developing and implementing appropriate business development. Provide inputs into the new business plans and forecasting for retention, new market development and product development.
  • Ensure that the CRM system is managed and used effectively.
  • Remaining vigilant to gather, and report on, relevant information and insight on various markets.
  • As Marketing Manager you will understand the competitive landscapes.
  • Identifying and proposing other new market opportunities.
  • Agreeing objectives and targets with the board and team members.
  • Undertaking regular 1-2-1s, team meetings (monthly) and appraisals.
  • Coaching and developing team members.
  • Sharing best practice across the team.
  • Succession planning will be part of the marketing manager role.
  • Managing the digital agency and other external supplier relationships.
  • Manage the Marketing budget and sign-off invoices.

Marketing Manager Experience and Skills

  • An experienced marketing manager working with market leading brands
  • The successful Marketing Manager must have a broad knowledge and experience across the range of marketing disciplines e.g. brand, product, communication, pricing, promotion, market research/analysis, strategy (including management tools e.g. Ansoff, SWOT, PESTLE), digital, PR and events etc.
  • Educated to degree level or hold a professional marketing qualification
  • Able to competently manage and motivate staff alongside enabling professional development
  • Drive and determination e.g. a ‘can do’ attitude, resilient and self-assured/confident Marketing Manager will thrive in this role.
  • A working knowledge financial services regulatory environment would be a distinct advantage.

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