Digital Marketing Executive

Location
Islington, London (Greater)
Salary
Up to £27,000 plus great benefits
Posted
13 Nov 2017
Closes
11 Dec 2017
Industry Sector
IT / Technology
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side

Digital Marketing Executive

 

The Role

 

Our client is looking for a bright and motivated Digital Marketing Executive to join our team and fill a vital role in helping to build out their content with link building and keyword strategies to increase their rankings across all major search networks.

 

The Company

 

Innovative Technology Company.

 

Key Skills:

 

  • Develop and manage digital marketing campaigns
  • Oversee a social media strategy
  • Manage and maintain the organisation‚Äôs website(s)
  • Write and optimise content for the website and social networking accounts such as Facebook and Twitter
  • Track and analyse website traffic flow and provide regular internal reports
  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
  • Continually work on the Search Engine Optimization of the website(s)
  • Fix any errors or bugs in online content
  • Edit and post videos, podcasts and audio content to online sites
  • Arrange webinars and webcasts
  • Create online banner adverts and oversee pay per click (PPC) ad management
  • Write copy for email marketing campaigns
  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
  • Work on printed material to supplement online products
  • Attend product launches and networking events

 

The Candidate

 

  • Proven SEO & Paid social experience and very good understanding of the main principles
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • Experience with website analytics tools (e.g, Google Analytics)
  • Knowledge of ranking factors and search engine algorithm
  • Up-to-date with the latest trends and best practices in SEO & Digital Marketing