EMR

Senior Digital Marketing Manager

Recruiter
Location
England, London
Salary
£55000 - £65000 per annum
Posted
13 Nov 2017
Closes
11 Dec 2017
Ref
1629480
Industry Sector
IT / Technology
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side
A new opportunity has arisen for a Senior Digital Marketing Manager to lead the digital function at a B2B SaaS start-up.

The successful candidate will shape the existing digital strategy and grow a digital marketing team to continue building campaigns and generating ROI.

Senior Digital Marketing Manager Responsibilities:

  • Create and implement awesome content distribution strategies, from top of funnel to lead nurturing programs
  • Immediately hire 2 x marketing coordinators
  • Manage content across multiple platforms producing content for, whitepapers, e-books, email campaigns, blog, social and newsletters
  • Find and manage agencies / freelancers to deliver creative marketing services (graphic design, branding, website, video)
  • Support sales enablement activities
  • Work directly with the co-founder to create and define the digital marketing strategy.


Senior Digital Marketing Manager Skills/Experience Required:

  • Extensive experience working with a B2B SaaS product, running digital marketing campaings
  • Experience leading digital acquisition campaigns ideally on an international scale
  • Experience managing creative agencies and freelancers
  • Hands on Salesforce experience
  • Some experience using Marketo a bonus
  • Some line management and recruitment experience
  • Content creation experience

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